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NYE Wine by Studio In

Opinion by Richard Baird Posted 20 December 2011

Self-initiated NYE wine packaging created by design agency StudioIN as a corporate gift to celebrate the 2012 new year

“Upholding its good tradition, STUDIOIN has designed an appearance of a corporate gift for the New Year’s Eve. While designing the bottle, we chose a topic that, over the past year, was among the most discussed ones: the 2012 apocalypse. The label shows the 14 most “popular” scary scenarios satisfying any taste: from rather predictable natural disasters to those absolutely fantastic. Despite that the humanity has been discussing the end of the world for millennia, we plan to celebrate this “last” New Year’s Eve to the fullest, following our own unforgettable scenario.” – Studio In

As an avid reader of speculative fiction this immediately caught my attention. The illustrations are really spot on and well composed while the colour palette is a striking and contemporary mix of neon pink and a cool metallic silver. The LHC explosion is a personal favourite.

Self-initiated NYE wine packaging created by design agency StudioIN as a corporate gift to celebrate the 2012 new year studioinwine2012-3