Review on The Dieline: Bolthouse Farms
Posted: June 6, 2012 Filed under: Food & Drink, Packaging | Tags: Bolthouse Farms, bottle, condiment, design, dressing, gourmet, graphic design, label, packaging, premium, US, yoghurt Leave a comment »
Established in 1915, Bolthouse Farms is a grower and manufacturer of food products for the US market. In a bid to meet increasing consumer demand for low fat natural products, Fairfield, Connecticut based brand and packaging development firm HMSDesign was commissioned to redesign their range of seven, yoghurt based dressings.”HMSDesign refreshed Bolthouse Farms’ entire line of all natural Yogurt Dressings, encompassing 7 flavors, further leveraging the brand’s iconic visual equities as it continues to lead the category. The design challenge was to increase brand presence, appetite appeal, and meet consumer demand for all natural products that have low fat and low calories, all with great taste!”- HMS Design
Click here to read my review and share your own opinion of Bolthouse Farms on The Dieline.
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