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Algu designed by Francesc Moret

Logo and monogram designed by Francesc Moret for architecture and interior design studio Algu

Algu is a Spanish architecture and interior design studio founded by Natalia Alonso Roger Guitart. Their identity, designed by independent freelance designer Francesc Moret, represents the collaborative and combined knowledge of the studio’s founders alongside the themes of craft and modernistic architectural practices through a simple monogram, lower-case logo-type, mixed fibre business cards and hand-stamped print treatment.

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Askeroths Trappor Och Räcken designed by Bedow

Logo for Swedish specialist staircase manufacturer Askeroths Trappor Och Räcken designed by Bedow

Stockholm based graphic and product design studio Bedow recently developed a new visual identity and stationery solution for Askeroths Trappor och Räcken, a small Swedish manufacturer of specialist staircases.

Based around a simple but identifiable abstraction, the logo-mark captures the elemental, functionality and practicality of staircases and the solid technical abilities of the craftsmen through the combination of a single, consistent line weight, basic geometry and nice balance of positive and negative space.

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Blue Hawk designed by United

Packaging designed by United for Lowe's new Blue Hawk paint brush line.

As part of an identity and packaging overhaul of three of US home improvement store Lowe’s product lines, an extensive process that included naming, brand language and architecture, in-store media, packaging extensions to 250+ items, production, brand guidelines and photography, design studio United were tasked with developing the Blue Hawk brand into a proposition with more contractor credibility.

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