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Pepe Raventós Natural Wines by Mucho, Spain

Opinion by Richard Baird

Packaging design by Mucho for natural wine range by Pepe Raventós

Bastard Negre, Xarel·lo and Ancestral are a small batch natural wine collection created, with minimal intervention, by Spanish vintner Pepe Raventós. Although Pepe is in charge of a vineyard that has been in his family’s hands for over 22 generations, and maintains the philosophies of his father and grandfather, this small collection was produced in the garage of his house, with the intention of crafting the highest quality wine from unrepeatable terroir. 

Natural wines Bastard Negre and Ancestral, and sparkling wine Xarel·lo, are unfiltered and made without additives or sulphites, and have been produced from vines that around 50 years old. The land in which these have been grown are located at different heights and geographical positions, and made up of a variety soil compositions. This is expressed, alongside a process of minimal intervention, in packaging design, created by Mucho, through the layering of paper, the use of colour and form, and material texture and composition.

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¡LoLa! by Neumeister, Sweden

Opinion by Richard Baird.

Packaging design for craft beer ¡Lo La! by Neumeister

¡LoLa! is a craft beer collaboration between Brutal Brewing and Supper, a restaurant that serves inventive South American food with a Swedish twist, and has locations in Stockholm, Gothenburg, Visby and Åre. The beer draws its inspiration from the fusion nature of the restaurant, and is named in honour of Lola, a woman who cooks food on a beach in Brazil and is an important figure to the founders of Supper. The beer will be available at Supper restaurants, and through Scandinavian liquor chain Systembolaget.

Scandinavian design studio Neumeister were challenged with creating a label and packaging design that would make a short and lyrical name relevant to a wider audience, and to be able to transform it into a brand that is relevant to those who might buy it in other locations, outside of restaurant. Taking their cues from the Swedish and Latin American fusion of Supper, this is achieved through a duality, expressed through type and colour.

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O/O Long Boil Barley Wine by Lundgren+Lindqvist, Sweden

Opinion by Richard Baird.

Packaging design and art direction by Swedish studio Lundgren+Lindqvist for O/O Brewing's Long Boil Barley Wine, a limited edition craft beer range

O/O Brewing is a craft brewery set up in 2011 by Olle Andersson & Olof Andersson. They presently operate out of the facilities of Stigbergets Bryggeri in the Swedish city of Gothenburg, but are due to open their own brewery in the Autumn of 2017, with the intention of increasing volume and gaining further control over quality.

O/O worked with Scandinavian studio Lundgren+Lindqvist, who have created packaging design for a variety of other O/O beers, to develop labelling for a new series of limited editions that will be sold once a year. The first of these will be Long Boil Barley Wine. Despite the name, Long Boil Barley Wine is a beer and, unlike O/O Brewing’s other products, will be aged, allowing it to develop a new complexity in a similar way to wine.

Rather than collaborating with artists and designers, an approach that characterised much of the labelling of O/O’s previous ranges, and with a desire to express something of the higher price point and ageing of the beer by making a connection with Champagne and wine, Lundgren+Lindqvist developed a typographical system of condensed characters for impact, provides room for date, sets these within a grid, and compliments this with playful but communicative art direction of product photography.

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