Modern Recreation (ModRec) is an international coffee subscription service that offers its subscribers an ever-changing selection of the very best in micro-roast coffees sourced from around the world. ModRec takes pride in its positioning; the rejection of artifice, pretence and mass culture in favour of what it says is a realness, spontaneity and individuality. This attitude, and the unique character of ModRec’s coffee collections, is expressed throughout its graphic identity; in the remixing of colour, type and form, and alongside intimate imagery and in the individual and straight talking tone of voice used online. This was developed by Canadian design studio Blok with the result being a cheerful blend of the modern and personable, variety and discovery.
Opinion by Richard Baird.
Whitlam Place is a collection of eleven residencies located in Fitzroy, Melbourne, developed by Milieu Properties and completed this year. The residencies are described as being ideally positioned within a leafy pocket of the city’s most vibrant cultural precinct, and feature views of the adjacent Whitlam Place gardens, Fitzroy Town Hall and city skyline. the residencies were designed to engage with the historic surroundings through the texture of their oxidized exterior and the use of oversized glass panels.
Whitlam Place is the product of a two-part design philosophy and strategic action of extended reflection and considered response. This is expressed by two documents, created by Melbourne-based design studio Studio Hi Ho, that made up part of a wider marketing campaign. The first document, Reflection, outlined the thinking, inspiration and rationale of the project through essay and image. The second, Response, presented the outcome through renders and a material expense rooted in the residencies quality, detail and richness of form. Although this project was completed in 2015, this is the first time it has been published online in its entirety.
Opinion by Richard Baird.
Architects Accreditation Council of Australia (AACA) is the national voice for architect registration boards around Australia. The council runs the Architectural Practice Examination, assess overseas qualifications, collates data on the profession throughout the country, facilitates international mutual recognition agreements and provides alternative pathways to registration for local practitioners and architects from overseas. The AACA worked with Sydney-based studio Toko to clarify the complexity of their existing application system, and develop a new graphic identity. This links, alongside a variety of forms and guides, stationery, business cards, compliment slips and signage.