BPO


BP&O Collections — Minimal Brand Identity Design

Selected by Richard Baird.

Minimal Brand Identity Designs

A collection of some of the more reductive brand identity programmes reviewed and published on BP&O. Featured studios include Mucho, Brief, and Neue, and cover a variety of clients, industries, and categories, from fashion and tech start-ups to architectural studios and product design companies. The work featured is reductive but well-intentioned, aesthetically restrained and communicatively precise. These often rely on simple forms, few type choices and solid colour. Be sure to click each image to read about the intentions of each design.

Continue reading this article

Page: 1 2


BP&O Collections — Creative & Minimal Logo Designs

Selected by Richard Baird.

20 Clever & Creative Minimal Logo Designs

A collection of minimal but creative logo and logotypes published on BP&O. Between them these play with lettershape, positive and negative space, form language, duality and the compounding of image whilst remaining visually simple. This selection features work by graphic design studios Werklig, Perky Bros and Mucho. Be sure to click through to see how each logo contributes to a broader brand identity programme.

Continue reading this article


BP&O Collections — Brochures No.6

Selected by Richard Baird.

  The Best of BP&O – Brochures No.6

The sixth collection of brochures, lookbooks, brand guidelines, catalogues and invitations published on BP&O. These mix layout, material choice and print finish, and between them effectively utilise colour, type, proportion, image, texture and paper contrast to communicate, compel and contribute to a distinctive brand identity. This selection features uncoated and coated papers, spot colours, blind deboss, die cuts and open stitching, and includes work by graphic design studios Bravo, Spy and Studio South.

Continue reading this article

Page: 1 2