BPO


James Cohan Gallery by Project Projects, United States

Opinion by Richard Baird.

Brand identity and business cards for New York contemporary art gallery James Cohan by graphic design studio Project Projects

James Cohan is a contemporary art gallery with two locations in New York, one in Lower East Side and the other in Chelsea. Recent exhibitions have included work by artists such as Mernet Larsen, Fred Tomaselli and Beatriz Milhazes, with Philip Hanson and Omer Fast to follow later this year.

The gallery recently collaborated with American graphic design studio Project Projects to develop a new visual identity. This went on to include custom logotype, business cards, stationery and website, as well as print for the inaugural exhibition of early drawings and sculptures by artist Robert Smithson.

Continue reading this article


A-TO-B by Stockholm Design Lab, Sweden

Opinion by Richard Baird.

Brand Identity, print and signage for Scandinavian retailer and bag specialist A-TO-B by Stockholm Design Lab

A-TO-B is a retail destination dedicated to all things travel. It curates and sells smart practical products for the modern traveller, complimented by insight and advice. Whether it be an around the world trip or the daily commute, a preference for small private labels or well-known bag brands, A-TO-B has it covered.

Venue Retail Group—owners of A-TO-B and over 150 shoe, bag and accessory stores throughout Denmark, Finland, Iceland, Norway and Sweden—approached Stockholm Design Lab to work on naming, strategy and graphic identity, and to develop a new and refreshing retail experience.

Although this project went out towards the end of last year, Stockholm Design Lab have kindly been in touch with new images. These document the extent of the project, include shots of product cards, packaging, tote bags, posters and swing tags, and take a better look at the adaptable system that links these.

Continue reading this article