National Theatre of Korea Repertory 2017/18 by Studio fnt
Posted: April 9, 2018 Filed under: Art and Design, Graphic Design Reviews, Uncategorized | Tags: Brand Identity Reviews, Branding & Packaging of 2018, Branding Blog, Branding Reviews, Design Blog, Design For Print, Design Opinion, Design Reviews, Designed by Studio fnt, Graphic Design, Graphic Design Blog, Poster Design, Reverse Stress, Serif Typography, Supergraphics, The Best Graphic Design Work of 2018, The Very Best of 2018, Theatre Programme, Type Play, Typography Comments Off on National Theatre of Korea Repertory 2017/18 by Studio fntOpinion by Richard Baird
The National Theater of Korea is the first nationally managed theatre in Asia. It is something of a brutalist building of textured and geometric concrete located in the neighbourhood of Jung-gu, South Korea. Each season it plays host to a broad and diverse contemporary art program of dance, music and performance, one-off events and festivals. To celebrate and announce the new season the theatre worked with Studio fnt to develop a campaign identity for 2017–18. This took the form of a bold typographic expression which links posters, large format banners and printed programs.
Sydney Design Festival by Re
Posted: April 5, 2018 Filed under: Art and Design, Logo Reviews | Tags: Animated Logos, Brand Identity Reviews, Branding & Packaging of 2018, Branding Blog, Branding Reviews, Brochure Design, Design Blog, Design For Print, Design Opinion, Design Reviews, Designed by Re:, Festival and Event Brand Identities, Graphic Design, Graphic Design Blog, Logo Design & Branding Blog, Logos, Logotypes, Poster Design, Responsive Websites, Sans-serif Typography, Supergraphics, The Best Graphic Design Work of 2018, The Very Best of 2018, Tote Bag Design, Type Play, Typography, Website Design, Wordmark Design Comments Off on Sydney Design Festival by ReOpinion by Richard Baird
Sydney Design Festival has been running for 20 years, making it one of the oldest design festivals in the world. It provides its visitors with an opportunity to understand design practice in all its forms, to bring to light problem, process and response, and to foster a closer connection with the designers and businesses helping to shape our collective futures. With a change in dates, moving the festival from September to March, placing amongst a busy cultural calendar, the festival worked with Re to develop a graphic identity that would allow it to stand out and announce its new Autumn arrival across a variety of digital and printed communications. These included a responsive website, event programs, flags, posters, flyers, invitations and environmental graphics.
Mitsulift Elevators by Base Design
Posted: April 3, 2018 Filed under: Architecture and The Built Environment, Fonts in Use, Logo Reviews | Tags: Base Design, Brand Identity Reviews, Branding & Packaging of 2018, Branding Blog, Branding Reviews, Coloured Paper, Design Blog, Design For Print, Design Opinion, Design Reviews, Graphic Design, Graphic Design Blog, Logo Design & Branding Blog, Logos, Logotypes, Minimal Design, Minimal Logos, Minimalist Brand Identities, Sans-serif Typography, Supergraphics, The Best Graphic Design Work of 2018, The Very Best of 2018, Type Play, Typography, Wordmark Design Comments Off on Mitsulift Elevators by Base DesignOpinion by Richard Baird
As the built environment expands, as it seeks new places to fill and accommodate a growing populace, time spent in and our reliance on modern conveyance systems develop in tandem. Reliability is central to this experience. Mitsulift is an elevator specialist tackling this need, balancing what is described as a Japanese technical expertise with exceptional Middle-Eastern service. Its graphic identity, however, failed to communicate this. Base Design worked with Mitsulift to bring this up to date, to better reflect the ambitions of the company, its insight and support, to move it from a product-vendor to a service-driven company. Base built an identity that maintains something of a utility yet manages to establish a distinct visual and verbal expression of connections. This links a variety of printed and digital assets. These included brochures, stationery, business cards and supergraphics, as well as website and mobile app.