Posted: January 28, 2015 Filed under: Business, Banking, Law and Finance, Fonts in Use, Logo Reviews | Tags: Blind Emboss, Brand Identity, Brand Identity Reviews, Branding, Branding Blog, Branding News, Branding Reviews, Business Card Design, Colour in Use: White, Design For Print, Design News, Design Reviews, Designed by Strategy, From New Zealand, Graphic Design, Graphic Design Blog, Logo Design & Branding Blog, Logo Design Inspiration, Logo Design Resource, Logo Designs, Logo Opinion, Logos, Logotypes, Minimal Design, Minimal Logos, Monogram Design, New Logo, Sans-serif Logotypes, Stationery Design, Surface Texture, The Best Brand Identities of 2015, The Best Logo Designs of 2015, Typography, UV Varnish, Visual Identity Design Blog
Opinion by Richard Baird.
Drawing on his extensive experience as a successful CEO, one that spans 20 years in the corporate, private and public sectors of New Zealand and Australia, Bryan Pearson has developed a niche business that provides strategic leadership and support to CEOs. His brand identity, created by design and advertising studio Strategy, is informed by the personal skills and experience that defines his business, and reflects professionalism and integrity, through a typographical and material restraint and the tactical flourish and contrast of matt surfaces and a glossy print finish.
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