BPO


June’s by Föda, United States

Opinion by Richard Baird

June’s is a cafe and bar located on the corner of South Congress Avenue, Austin, Texas. It offers breakfast, brunch, and grab-and-go pastries and coffee throughout the morning, and has an all day bistro menu that is served late into the evenings. The bistro menu is complemented by a changing wine and bar program managed by Master Sommelier June Rodil. June’s features a light interior design full of natural light, a black and white chequered floor, light bent wood furniture, banquette and bar seating, marble surfaces, white walls, gold details and a vintage Wurlitzer.

Graphic design studio Föda worked with June’s on visual identity. This compliments the interior’s period elements and cheerful ambiance through colour, type and form, and runs across menus, business cards, tableware, website, signage and the track cards of the Wurlitzer.

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REF by Kurppa Hosk, Sweden

Opinion by Richard Baird

Visual identity designed by Scandinavian studio Kurppa Hosk for Swedish hair care brand REF

REF is an environmentally conscientious Swedish hair care brand with a range of products that are made from high quality organic ingredients. With a desire to enter the international market of the US and further into the Nordic regions, both dominated by well-established FMCG, Scandinavian design studio Kurppa Hosk were commissioned to rejuvenate REF’s visual identity. This included packaging, art direction, stationery, business cards and web design. These are linked by what the studio describe as a system of simplistic graphic elements and a modest earthy colour palette.

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Enea by Clase bcn, Spain

Opinion by Richard Baird.

Visual identity and stationery for furniture design and manufacturing business Enea designed by Clase bcn

Enea is a contemporary furniture manufacturer, located in Spain’s Basque Country, collaborating with respected designers such as Josep Lluscá, Gabriel Teixidó and the trio Lievore Alhterr Molina. Enea has a distinctive catalogue of versatile, comfortable and durable products, developed for both the private and commercial markets, with unique character in their play with form, colour and texture.

With a desire to differentiate itself from its competitors, and with the intentions of avoiding industry clichés, Enea worked with Barcelona-based graphic design studio Clase bcn to create a new visual identity that would articulate, through image and type, colour and materiality, the company’s Basque origin and unique products in a distinctive and contemporary fashion and, using a striking spartan style, reference industrial manufacturing.

The project extended to business cards, brand guidelines, product brochures and company catalogue, and was launched alongside Enea’s latest range which coincided with the Milan Furniture Fair.

This post, an update to the original from 2015, features all new project images, a more extensive look at art direction, stationery and both product and company brochures, photographed as part of Clase bcn’s new website.

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