Posted: June 19, 2017 Filed under: Fitness, Health and Beauty, Graphic Design Reviews, Logo Reviews, Packaging Reviews, Uncategorized | Tags: Best Packaging Designs, Brand Identity Blog, Brand Identity Reviews, Branding Blog, Branding Reviews, Business Card Design, Colour in Use: Grey, Coloured Paper, Cosmetic Packaging, Creative Packaging, Design For Print, Design Opinion, Design Reviews, Designed by Kurppa Hosk, Designed in Stockholm, Fonts In Use: Atlas, From Scandinavian, Graphic Design, Graphic Design Blog, Logotypes, Minimal Design, Minimal Logos, Minimal Package Design, Organic Packaging, Packaging Company, Packaging Design, Packaging Design Blog, Packaging Design Resource, Packaging News, Sans-serif Logotypes, Sans-serif Typography, Skincare, Stationery Design, Swedish Design, Type Foundry: Commercial Type, Typography, Uncoated Papers & Cards
Opinion by Richard Baird
REF is an environmentally conscientious Swedish hair care brand with a range of products that are made from high quality organic ingredients. With a desire to enter the international market of the US and further into the Nordic regions, both dominated by well-established FMCG, Scandinavian design studio Kurppa Hosk were commissioned to rejuvenate REF’s visual identity. This included packaging, art direction, stationery, business cards and web design. These are linked by what the studio describe as a system of simplistic graphic elements and a modest earthy colour palette.
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Posted: June 9, 2017 Filed under: Art and Design, Graphic Design Reviews, Logo Reviews | Tags: Brand Book, Brand Guidelines, Brand Identity Blog, Brand Identity Reviews, Branding Blog, Branding Reviews, Brochure Design, Business Card Design, Catalogue Design, Colour in Use: Blue, Coloured Paper, Comb Binding, Design For Print, Design Opinion, Design Reviews, Designed in Barcelona, Edge Painted Detail, Fonts in Use: Noe, From Europe, Furniture Design Logos, Graphic Design, Graphic Design Blog, Homeware, Logo Design Inspiration, Logo Design Resource, Logo Designs, Material Thinking, Serif Logotypes, Spanish Design, Stationery Design, The Best Brand Identities of 2015, The Best Business Cards of 2015, The Best Logo Designs of 2015, Typography, Uncoated Papers & Cards, White Ink
Opinion by Richard Baird.
Enea is a contemporary furniture manufacturer, located in Spain’s Basque Country, collaborating with respected designers such as Josep Lluscá, Gabriel Teixidó and the trio Lievore Alhterr Molina. Enea has a distinctive catalogue of versatile, comfortable and durable products, developed for both the private and commercial markets, with unique character in their play with form, colour and texture.
With a desire to differentiate itself from its competitors, and with the intentions of avoiding industry clichés, Enea worked with Barcelona-based graphic design studio Clase bcn to create a new visual identity that would articulate, through image and type, colour and materiality, the company’s Basque origin and unique products in a distinctive and contemporary fashion and, using a striking spartan style, reference industrial manufacturing.
The project extended to business cards, brand guidelines, product brochures and company catalogue, and was launched alongside Enea’s latest range which coincided with the Milan Furniture Fair.
This post, an update to the original from 2015, features all new project images, a more extensive look at art direction, stationery and both product and company brochures, photographed as part of Clase bcn’s new website.
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