Milk Lab is a 100% pure milk dessert, flake and roll cake restaurant located in the South Korean city of Busan. The restaurant’s brand identity, designed by Studio FNT, conveys some of the chill and smoothness of its desserts through the rounded terminals of a slab serif logotype, its container, similarly styled mono line weight icons, icy photography and a milky pastel colour palette, and pairs these with the character and distinction of some well-rendered creative lab and milk based illustrative work by Tap Tap Tap. Together these add a light and playful sensibility, as framed artwork on the walls and decals across the windows, to what looks like a neat modernistic black and white interior space created by FHHH Friends and some simple signage and elements. The project also included illustrated menus, postcards, packaging and posters.
Seafarers is a recently rejuvenated seven floor habour front building located in Auckland’s Britomart precinct that will house, over two floors, Michelin starred chef Josh Emett’s flagship restaurant, due to open in stages throughout 2014, as well as brasserie and bar Ostro.
The brand identity for the building, restaurant and brasserie, developed by Inhouse, draws on the rich history of the space—once known as Auckland’s Sailors Home—and its contemporary renovation through a variety of traditional and more recent typographical and nautical detail. This extends across menu design and signage, coasters, newspaper and membership brochure.
Persillade is a Melbourne cafe opposite Jolimont Station with a large double shop front and an interior of reclaimed wood and bottles, white tiles, steel, glass and classic furniture. Design studio Clear were commissioned by owners Aidan and Tanya Raftery to develop an identity for the cafe, which included a custom logotype, print featuring illustration by Oslo Davies, signage and interior design, that would bring some “much needed soul, texture and community to the very private neighbourhood of East Melbourne.”