Maybe the recent explosion in astrology is thanks to a more secular society; or a post-Covid sense of generalised uncertainty that’s left us grasping for answers. Perhaps it’s the rise of Instagram/TikTok influencers; or maybe it’s just because its foundations lie in astronomical reality that’s been harnessed by civilisations stretching back tens of thousands of years. Whatever it is, where...
Twice Fashion is a Chinese luxury accessory brand established by Tina Tian and Dr Mirko Wormuth in 2007. Since then it has grown to become one of the country’s top accessory brands, with stores in Beijing, Tianjing and Chongqing. Twice Fashion is described by SocioDesign, the London based graphic design studio behind its rebrand, as having helped shaped China’s ‘fast’ fashion industry....
A collection of custom typography designed as part of a new brand identity project, reviewed and published on BP&O. Between them, these highlight how sans-serif reduction and serif flourish, and significant character or nuance can contribute to a distinctive and communicative brand identity. This selection includes inline, monolinear, extended, condensed, calligraphic, brush drawn and metal type-inspired examples, and features the graphic design studios Lundgren+Lindqvist, Designers...
Gripoix is a Parisian costume jewellery manufacturer with a significant history, one that stretches back to the late 19th Century and the Art Nouveau period. Gridpoix’s pieces are created using a traditional kilncasting technique, known as pate de verre, which sees molten glass poured into a thin linear framework, giving each a luxury and uniquely crafted quality. This traditional process, and the period in which...
Life or Death is a New York and LA based full-service public relations and management business with hip hop roots. It draws its name from the idea that, within the music industry, there is no middle ground, it is either life or death. This abstraction and dual notion manifests itself within the firm’s new brand identity system, designed by DIA, as...