Calabuch is a Spanish agency that provides management and representative services to international actors, actresses and directors. The agency’s visual identity, developed by multidisciplinary design studio Tres Tipos Graficos, builds on a name created to evoke the Spanish and ‘golden age’ of fifties cinema through modernistic typography across the etched illustrative detail of a classic, hand-wound camera, a tactile collection of uncoated substrates and a bright but restrained two-tone colour-palette.
Revolver is an Australian film production company with a string of awards and a diverse collection of directors and producers. Their visual identity, refreshed by Sydney-based independent design agency Toko, is a simple, clean and coherent expanding logo-type solution – built from the single, well spaced, all uppercase sans serif Helvetica – that utilises a ‘This Is’ prefix to bind, through typographical consistency, a variety of communication and the directors. Its over-sized application alongside finer details, full bleed, bright neon spot highlights and the juxtaposition of both vertical and horizontal layouts across the collaterals introduce a creative and multi-perspective sensibility that keeps the solution from appearing too corporate.
Established in 1989 and originally located in New York, Macbeth Media Relations is a London based specialist PR agency that delivers ‘individually tailored strategies’ to a small but international roster of singers, musicians, composers and promoters of classical music. Their new visual identity, created by independent design agency This Is Studio, is a nice mix of simple shapes, grid based collateral layouts, utilitarian type, hand finishes and a craft colour palette that works well to contrast and represent a systematic but personal approach.