Posted: October 16, 2014 Filed under: Food and Drink, Logo Reviews, Packaging Reviews | Tags: Alcohol Packaging, Amber Glass and Plastic Packaging, Back of Pack Design, Best Packaging Designs, Bottle Label Design, Bottle Packaging, Branding Blog, British Design, Business Card Design, Cider & Cyder Packaging, Condensed Typography, Creative Packaging, Design For Print, Design Opinion, Designed by NB Studio, Foil Blocking, Gold Foil, Graphic Design Blog, Handcraft, Illustration, Logo Design & Branding Blog, Logo Design Inspiration, Packaging Company, Packaging Design, Packaging Design Blog, Packaging Design Resource, Packaging News, Packaging Opinion, Stationery Design, The Best Packaging of 2014, Website Design
Opinion by Richard Baird.
Aspall is a British family run cyder maker with a significant history, now into its eight generation and third century. In response to increased competition from both the Cyder and Vinegar categories, Aspall recently worked with NB Studio to help reinvigorate and re-craft its brand identity. This included new logo and packaging treatments for retail and trade as well as website, point of sale and livery design. Drawing on Aspall’s rich history and archive of documents, records, old marks, motifs and photographs, NB Studio looked to connect the new design to the past and capture the unique quirks and eccentricities of the business, and the family members that have had a hand in running it.
Continue reading this article