BPO


Wadha by Two Times Elliott, United Kingdom

Opinion by Richard Baird.

Branding for Doha based fashion brand Wadha by Two Times Elliott, United Kingdom

Wadha is a Islamic fashion brand for women, established in 2010 in the city of Doha, Qatar, by Wadha Al Hajri. Garments by Wadha are characterised by unique fabrics and cuts, contemporary, clean and slightly irregular shapes, and single colour. This aesthetic is reflected throughout Wadha’s brand identity, designed by British graphic design studio Two Times Elliott, not only in typographic form and a solid colour palette but also in material choice, print finish and structure. This links assets such as notecards, bags, tags and business cards.

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Hermoso Cariño by La Tortillería, Mexico

Opinion by Richard Baird.

Brand identity, logotype and stickers for Mexican designer gift shop Hermoso Cariño by La Tortilleria, Mexico

Hermoso Cariño, a name taken from the title of a Mexican love song, is a gift shop with unique line of products. These are described as Mexican in the least expected way, leaning more towards the contemporary, but not forgetting tradition, and crafted by a new generation of designers. This is expressed throughout Hermoso Cariño’s brand identity, created by La Tortillería, through a mix of type, colour, material texture and print finish across tags, bags and stickers.

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Globetouch by Bunch, United Kingdom

Opinion by Richard Baird.

Brand identity and business cards for global mobile communications platform Globetouch by graphic designs studio Bunch

Globetouch is a UK communications business and platform owned by operators and providing a wide range of mobile devices with access to a global and cloud-based ecosystem through an extensive network of offices and data centres.

This extensive network and global reach is expressed throughout Globetouch’s brand identity, created by Bunch, using a modern pared-down colour palette inspired by migratory birds, a G that matches the tilt of the earth, patterns that draw on binary code, and a photographic library that touches upon exploration, travel and data.

These assets connect a variety of print and digital communications including, but certainly not limited to, brand guidelines, business cards, stationery, brochures, packaging and website.

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