Originally built in the 1980’s by wireless pioneer Digita Oy, Pikseli is a building, located in the Vallila district of Finland’s capital city Helsinki, that provides office space to companies working within the digital industries. Design agency Werklig, commissioned to develop a new visual identity for Pikseli to attract new tenants, created a solution that takes the tiny universal screen unit of a pixel and gives it a bold oversized quality as signage throughout the building.
“The Finnish Academy of Fine Arts, Sibelius Academy and Theatre Academy Helsinki merged in the beginning of 2013 into the University of the Arts Helsinki. Bond created the complete branding solution for the new university. The strategy for the identity was to create a distinctive set of logotypes based on a common design language, and to introduce an anchor symbol that acts as a point of connection between the university mother brand and the three academy brands. The simple and bold ‘X’ has plenty of meanings, just like art does. The symbol can be seen, for example, as a starting point, a destination, a meeting place, a location, a signature, an unknown force, a warning, an irritant, a question and a solution.” – Bond
Lovely new packaging design by Helsinki based studio Bond for liquorish confectionery brand Allsorts that brings the “distinctive shapes and colours of the liquorice into the forefront of the design” with simple, iconic geometric illustrative detail and a bright colour palette, enhanced by the black background of a card box structural solution. An approach described by Bond as resulting in a “bold and playful packaging design that allows consumers to easily identify the different varieties.”