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The London Popcorn Co. by B&B Studio, United Kingdom

Opinion by Richard Baird.

New packaging that mixes photography and illustration designed by UK based B&B Studio for The London Popcorn Co.

The London Crisp Co., a hand cooked British crisp brand available in local pubs throughout the capital, has expanded to include popcorn. Local graphic design studio and packaging specialists B&B Studio returned to the project that they help establish the visual language for. This time, introducing anthropomorphised animals inspired by what the studio describe as modern London tribes, and include yummy mummies, Hoxton hipsters, hi-vis vesters and city slickers. Popcorn and crisps share a similar collage aesthetic but popcorn features fewer images and more colour coverage across pack.

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Víspera Coffee by Stockholm Design Lab, Sweden

Opinion by Richard Baird.

Packaging created by Stockholm Design Lab for Víspera Coffee, a range of 100% Arabica beans sourced from the high altitude plantations of Columbia.

Víspera is premium coffee brand that intends to bring together the best of two worlds, a blend of 100% Arabica coffee beans sourced from the high altitude plantations of Colombia and a Swedish eye for quality and craftsmanship in its roasting. This meeting is visually articulated through type contrast, colour and pattern across Víspera’s packaging, developed by Stockholm Design Lab.

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Hatch Cold Brew Coffee by Tung, Canada

Opinion by Richard Baird.

Hatch Cold Brew Coffee brand identity, illustration and packaging by Toronto based graphic design studio Tung

Toronto-based Hatch is a coffee roaster producing ready-to-drink cold brew coffee from high quality natural ingredients using a craft-oriented twice-filtered manufacturing process and a unique bottling technology to seal in fresh flavour. Hatch intends to bring cold brew coffee from a niche but growing market into the mainstream and worked with Canadian graphic design studio Tung to help them achieve this through brand identity and packaging.

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