Ogopogo is a start-up that is introducing the boxed experience concept to the Croatian market. Their new brand identity, which include logo, print, packaging and website design developed by Bunch, juxtaposes the corporate formality and geometric consistency of a simple sans serif logo-type with the bespoke, crafted and playful qualities of bright folded paper photography.
Classic Bag is a UK-based cost-effective packaging solutions business that prints and manufactures carriers, boxes and bags for a variety of retailers, hotels and fashion brands including Browns, Vivienne Westwood and The Dorchester. Independent graphic design studio Salad was commissioned by Classic Bag to develop an identity and a series of ‘innovative and exclusive’ retail bag concepts under the new label BritBag. Utilising a simple combination of monogram, sans-serif logo-type, limited colour palette and illustrated pattern work with a familiar Britishness, the solution mixes the playful and iconic with a high-street fashion quality.
Sébastien Bertrand is a contemporary art gallery – located on Geneva’s Rue du Simplon street – that has curated work from artists such as Cynthia Westwood, Sam Kaprielov and Tom Fruin. The gallery’s identity, designed by visual communications and graphic design studio Neo Neo, mixes a humanist sans serif logo-type built from a bespoke web font, a monochromatic colour palette and uncoated substrates to achieve both a contemporary arts and crafts sensibility and on-line functionality.