Pockit is a new on-line service that provides subscribers with the opportunity to save money on their household bills while facilitating a community that will provide a platform for sharing money related advice. The name and identity was handled by London based Someone who developed a clear and simple proposition that would express an open, transparent and consumer lead service.
Yoobi Sushi will be a new Japanese hand crafted seafood experience based in Soho, London serving temaki rolls and fresh sushi, eaten by hand from a cone in a restaurant. The new name and identity, managed by brand design agency ico is based around the word ‘yubi’ (Japanese for finger) and was inspired by the founders’ trips to Rio and Tokyo.
The Shipping Guru is a Finnish consultancy specialising in ship-broking and sea logistics, their new identity developed by Helsinki based brand development agency Werklig, blends a clear maritime sensibility with an iconic ‘G’ logo-mark.