BPO


Wine Fandango by Moruba, Spain

Opinion by Richard Baird.

Branding for Wine Fandango by graphic design studio Moruba

Drawing inspiration from New York neon, and its show business associations, graphic design studio Moruba have developed a new brand identity treatment for Wine Fandango, a restaurant and wine bar, located in the Spanish city of Logroño, that features a rich interior design of textured glass, wood floors and furniture, ceramic tiles, exposed brick and gold fixtures. Wine Fandango’s identity is made up of custom typography and logotype, patterns, business cards, menus and neon signage.

Continue reading this article


Bibelot by A Friend Of Mine, Australia

Opinion by Richard Baird.

Package design and branding for Bibelot designed by A Friend Of Mine

Bibelot is a luxury European-inspired dessert boutique in Melbourne with a coffee bar, chocolate shop, high tea salon, gelaterie and artisinal patisserie. It features an interior of long marble counters, a light spotted stone floor, spot lighting, cornicing, black and white walls, as well as bronze and tiled detailing.

Informed by the sense of place and the permanence that underpins Bibelot’s concept, reflected in its classic interior flourishes, graphic design studio A Friend Of Mine developed a brand identity that links interior, signage and packaging, makes a connection with craft, through traditional monochromatic mosaics and a geometric sans-serif logotype, and draws out, using bright spot colour panels, the colourful detail, distinctive flavour and variety of its confectionery.

Continue reading this article


Flora by P.A.R, Spain

Opinion by Richard Baird.

Sans-serif logotype logotype designed by P.A.R for Flora

Flora is a Barcelona based business that looks to provide an alternative to caring for live plants, and describes itself as having an interest in bringing nature indoors in a new way and offering an antidote to the frantic pace, dark rooms and concrete of the city. Flora essentially sell, from their online shop, framed prints of plants shot on a variety of bright single colour backgrounds. While clearly having a distinctive character of their own, Flora’s products are also united by a brand identity treatment developed by graphic design studio P.A.R which included logo, packaging, business cards, postcards, posters and stationery set.

Continue reading this article