BPO


Gras & Groves-Raines Architects by Graphical House

Opinion by Richard Baird.

Gold foiled business cards for Edinburgh based Gras and Groves-Raines Architects designed by Graphical House

Gras and Groves-Raines Architects are Edinburgh-based architecture practices, and two branches of the same organisation. Gras explores experimental routes and works within commercial, public and private developments as well as exhibitions, while Groves-Raines Architects takes a more traditional approach, specialising in the conservation and restoration of existing buildings. Although their fields of expertise differ, both are bound by the shared values of a high quality holistic approach from design through to execution, and favour craftsmanship and fine detail. These values informed the development of a new cohesive brand identity for both practices, managed by design studio Graphical House, and which included logotypes, stationery, business cards and brand guidelines.

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The Stow Brothers designed by Build

Opinion by Richard Baird.

Edge painted business card design by Build for East London estate agent The Stow Brothers

The Stow Brothers is an estate agent working within the area of Walthamstow, a place where urban London meets the Epping Forest, and is described by the estate agent as a rapidly expanding community of like-minded people looking for a place with a strong sense of community, plenty of culture, good food and a decent pint.

UK-based graphic design studio Build worked with The Stow Brothers to develop a new brand identity—which went on to include monogram, stationery, business cards, website, copywriting, sale, sold and to let by boards, with assets created by local trade, craftsmen and artists—that reflected their love for the area and would distinguish them from the other estate agents operating in the same postcode. The identity was expanded upon later in the year to include a mini exhibition and a distinctive direct mail campaign in support of the nearby Wetlands project.

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