BPO


George + Powlett by Studio Brave, Australia

Opinion by Richard Baird.

Brand identity and brochure design by Studio Brave for East Melbourne residential property development George + Powlett

George + Powlett is a residential property development of 11 apartments, created by ICON Developments, and located in East Melbourne. ICON’s properties are described as having a precision and balance, and this continues through to their latest project, which was designed by acclaimed architectural practice Powell & Glenn. The development is set within an environment of what is described as a place of elegant contrasts. This can bee seen in the strong geometric forms of structure, and the surrounding leafy suburb of East Melbourne. Balanced contrast informs brand identity, designed by Studio Brave, with each element said to express the seamless connection between environment and structure. This connects brochure, material sample pack, foldout floor plan and website.

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The Best of BP&O — April 2017

Selected by Richard Baird.

The Best of BP&O — April 2017

April’s highlights included Midday’s packaging for fermented raw food company Hurly Burly and Here Design’s brand identity work for London-based for catering company Rocket. However, there were five projects that stood out, and have made it into BP&O’s Best Of Series.

This feature brings together some of the most thoughtful and distinctive projects published on BP&O each month for another opportunity to be seen and shared. These typically balance a strong concept with a compelling aesthetic and clear communicative intention that appropriately plays with form, colour, type and layout, as well as material, texture, image and print finish.

Throughout April, BP&O expanded on its collections series, as another way to jump through to older posts on the site. New additions include Black & White, Art Galleries & Exhibitions, Branding & Interiors, and Menu Boards.

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Rocket by Here Design, United Kingdom

Opinion by Richard Baird.

Logo, pattern, stationery and van livery by London-based studio Here Design for UK catering business Rocket

Rocket began in 2000 as a small family-run catering company, implementing other people’s plans, and has grown to become a multifaceted enterprise with its own ideas, creating culinary worlds in partnership with some of the country’s most prestigious institutions and brands. Rocket worked with London-based Here Design to express this bold new position throughout its brand identity, in logo design, and across its stationery, business cards, print communications, van livery and website.

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