Opinion by Richard Baird.
Total Variety Network (tvN) is a South Korean nationwide television network, founded in 2006, that offers a wide variety of general entertainment programming. tvN recently worked with Studio fnt on the creation of an offline visual identity for its store, expressed through its products, a mix of office stationery and furniture. These include adhesive notes and notebooks, pen and business card holders, wrapping paper, tote bags and tape, iPhone covers, tables and storage. There is broad variety to these yet they share a commonality in the use of simple geometric forms drawn from the angles of the tvN logo and interpreted both graphically and structurally.