NB Flowers is a florist – founded by Neil Birks and located at London’s New Covent Garden Market – that specialises in corporate and private events, delivering value through a combination of ‘beautiful flowers, creativity, and a personable service’.
Multi-disciplinary design agency Karoshi were commissioned to ‘rebrand and reposition NB Flowers as one of London’s leading luxury event florists and capture the essence of the brand – classic with a contemporary twist’. In response the agency created a visual identity solution that, through a serif monogram, sans-serif by-line, purple and white substrates and a block foil print finish, delivers a simple and consistent communicative contrast that successfully draws out the organic detail of the photography utilised across NB’s collateral and website.
Marwood is London-based tie and neckwear brand founded in 2010. Its collections, handcrafted from British lace and cloth, are sold internationally to boutique stores such as Barneys New York, Tomorrowland Tokyo, Liberty London, and through online retailer Mr.Porter. Multi-disciplinary design studio Everything In Between (EIB) recently developed a new visual identity, label and packaging solution for Marwood that shares the tactile qualities of the product – through material choice and texture – but also delivers sharp professional contrast in their use of geometric form, type and a glossy black ink treatment.