Someone Somewhere by Sociedad Anónima, Mexico
Posted: January 11, 2017 Filed under: Fashion, Logo Reviews | Tags: Brand Identity Blog, Brand Identity Reviews, Branding Agency, Branding Blog, Branding Reviews, Coloured Paper, Condensed Logotypes, Design For Print, Design Opinion, Design Reviews, Graphic Design, Graphic Design Blog, Label Design, Logo Design Inspiration, Logo Design Resource, Logo Designs, Logotypes, Lookbook, Mexican Design, Minimal Design, Minimal Logos, Minimalist Brand Identities, Sans-serif Logotypes, Tag Design, The Best Logo Designs of 2017, The Very Best Brand Identities of 2017, Type Foundry: Grilli Type, Typography, Uncoated Papers & Cards Leave a comment »Opinion by Richard Baird.
Someone Somewhere is a clothing and accessories brand. Each of its products are designed and made in Mexico by small communities of textile artisans. The social and cultural contexts that are the foundation of brand are expressed by its new visual identity, created by Mexico City-based graphic design studio Sociedad Anonima, through naming and a graphic device that calls out maker and origin.
Qoñi by Leo Burnett, Canada
Posted: January 6, 2017 Filed under: Fashion, Logo Reviews | Tags: Art Direction, Brand Identity Blog, Brand Identity Reviews, Branding Agency, Branding Blog, Branding Reviews, Canadian Design, Design For Print, Design Opinion, Design Reviews, Fonts in Use: GT Walsheim, From Toronto, Graphic Design, Graphic Design Blog, Label Design, Logo Design Inspiration, Logo Design Resource, Logo Designs, Logotypes, Lookbook, Minimal Design, Minimal Logos, Minimalist Brand Identities, Sans-serif Logotypes, Tag Design, The Best Logo Designs of 2017, The Very Best Brand Identities of 2017, Type Foundry: Grilli Type, Typography, Unbleached Materials, Uncoated Papers & Cards 2 Comments »Opinion by Richard Baird.
Qoñi is a small artisan community in the Peruvian city of Puno creating hand knitted socks, scarves, gloves and shawls from alpaca fleece. With a desire to present itself as a modern fashion brand and with the intention of entering the international market, Qoñi worked with Toronto-based graphic design studio Leo Burnett to develop a new visual identity; from naming to wordmark, brand story to lookbook, and extending to promotional material and retail tags.
Verso Architecture+Interiors by Studio South, New Zealand
Posted: December 21, 2016 Filed under: Architecture and The Built Environment, Logo Reviews, Material & Print Specs | Tags: Architecture Logos, Brand Identity, Brand Identity Blog, Brand Identity Reviews, Branding, Branding Blog, Branding Reviews, Business Card Design, Colorplan Papers and Boards, Colour in Use: White, Design For Print, Design News, Design Opinion, Design Reviews, Designed by Studio South, Designed in Auckland, Fonts in Use: Theinhardt, From New Zealand, Graphic Design, Graphic Design Blog, Logo Design Inspiration, Logo Design Resource, Logo Designs, Logo Opinion, Logotypes, Minimal Design, Minimal Logos, Minimalist Brand Identities, Modernist Brand Identities, Sans-serif Typography, Stationery Design, Type Foundry: Lineto, Type Foundry: Optimo, Typography, Uncoated Papers & Cards, Wordmark Design 2 Comments »Opinion by Richard Baird.
Verso is a small Auckland-based architecture and interiors business working within the residential and commercial sectors. Drawing on the oppositional nature of name and using a mix of simple typographical form, high-quality materials and print finish Studio South developed a new visual identity for Verso that is described as being both sophisticated and playful, whilst effectively working in some universal architectural principles. This links a variety of printed assets that included stationery, business cards, notepad and signage, with website soon to launch.
