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Organic Fertilizer of Awaji Island by UMA, Japan

Opinion by Richard Baird.

Packaging for 島の土 / Organic Fertilizer of Awaji Island designed by UMA

島の土 / Island of Soil is an organic fertiliser created to help develop good quality soil and draw out and compliment the natural power of the land. The range is made using livestock feces and processed vegetable scraps from animals raised and produce grown on the Japanese island of Awaji. It comes in two varieties, a poultry manure and sawdust mix, and a rapeseed oil cake and powder mix, both packed in two sizes, a large 15kg bag and smaller 500g bag. These will be sold through large agricultural retailers as well as small gardening shops.

Island of Soil’s packaging was recently developed by Osaka based design studio UMA. It features an unbleached card interior and a bleached and printed paper exterior, closed with a copper split pin and featuring a bold typographic and iconographic approach to communication.

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Aultmore by Stranger & Stranger, United Kingdom

Opinion by Richard Baird.

Packaging for single malt Scotch whisky brand Aultmore designed by Stranger & Stranger

Aultmore is a rare Speyside single malt Scotch whisky known locally as “a nip of the Buckie Road” and is part of the ‘Last Great Malts of Scotland’ collection from John Dewar & Sons. Drawing inspiration from the misty and mysterious area known as ‘Foggie Moss’, a place where the distillery’s water filters through, London based graphic design studio Stranger & Stranger developed a label, bottle and packaging treatment that, while heavy on the heritage, individuality and craft cues inherent to the industry, sets a unique tone through image and the absence of image.

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Vocation Brewery by Robot Food, United Kingdom

Opinion by Richard Baird.

Vocation is a UK microbrewery, established and run by John Hickling, with a range of craft beers that have distinctive and punchy flavour profiles, and a visual identity, packaging design and naming convention created by Leeds-based studio Robot Food. This draws on the tropical, fruity, floral and hoppy characteristic of the range, and the brewery’s fearless, daring and renegade attitude.

This post was updated March 2017 to include Vocation’s latest release, a range of craft lagers that acknowledge the increasing interest in the subtle complexities of pilsner. Robot Food drop the detailed illustration and dark backgrounds in favour of a lighter and brighter approach with the intention of expressing the crisp and fresh qualities of these new varieties whilst working in an alternative take on the brewery’s renegade attitude.

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