Jack Daniels is a popular brand of whisky produced in Lynchburg, Tennessee and has been owned the by Brown-Forman Corporation since 1956. In a bid to broaden its portfolio and attract new consumers Jack Daniels engaged with brand and packaging specialists Cue Inc to design their new product Tennessee Honey, a whiskey and honey based spirit that is naturally sweet and easy to drink.
La Estrella en La Manzana is a brand of high quality soaps inspired by traditional production methods combining essential oils for a range of natural aromas. Handled by Mexican based Estudio Menta and designed by Laura Méndez it was inspired by 18th century French packaging.
Des Sens is a boutique bakery based in Guadalajara, Mexico, making cakes, muffins, breads, cookies, individual desserts and pies. Their original identity based around a simple serif word-mark (and flock wallpaper) has recently been updated by designer Laura Méndez of Estudio Menta who was responsible for art direction, logotype development and illustration work.