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Supreme Coffee designed by Marx Design

Coffee packaging with coloured card and gold foil detail designed by Marx Design for independent roaster Coffee Supreme

Coffee Supreme is an independent specialty coffee roaster supplying cafés and consumers throughout New Zealand and Australia. Marx Design recently worked with Coffee Supreme to develop a new packaging treatment that, after accumulating many varieties and packaging options, would consolidate its range, improve dispatch, facilitate continued growth and unify both their commercial and wholesale ranges under one practical system.

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The Beginnings designed by Asketic

Logo, brand identity and illustrative packaging by Asketic for raw food and ingredients business The Beginnings.

The Beginnings is a Latvian raw food and ingredients business creating and sourcing a variety of mueslis, jams, honeys and spices from around the world. Developed by multi-disciplinary design firm Asketic, The Beginning’s brand identity and packaging treatment goes all in for handcraft and contrast, mixing a variety of patterns and images informed by the origins of each ingredient to establish an ever changing and easily expandable set of assets. Each pattern is rendered with a loose authenticity, clearly drawn and painted by hand with a good mix of pen and watercolour work, lots of brush detail, a simple but bright colour palette, earthy material textures and a white panel that frames information set in a distinctive sans-serif.

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