BPO


Helsinki Food Company designed by Werklig

Logo and business card with an embossed surface detail for Helsinki Food Company designed by Werklig

The Helsinki Food Company provides design and production services – including consultation, styling, photography and recipe development – to regional broadcast, print and event sectors. Created by visual communications agency Werklig, their visual identity – an economical single colour print treatment of a logo-type constructed from a single consistent line weight and culinary-related letter-forms across a variety of tactile and dyed craft substrates – sets a playful and contemporary tone with an underlying sense of local industry.

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F. Ménard designed by Lg2boutique

Logo for Canadian pork producer and family run butcher F. Ménard designed by lg2boutique

F. Ménard is a Canadian pork producer and butcher with a family heritage that dates back fifty years. Their visual identity, developed by brand and packaging design specialist lg2boutique, creates a seamless fusion of a past and present – traditional service values alongside contemporary high standards – through the union of vintage and contemporary photography, the utilisation of digitised, early 20th century typeface and a flat, economical colour palette cohesively executed across a variety of collaterals.

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Bedroc designed by Perky Bros

Opinion by Richard Baird.

Logo and folder with die cut detail for technological consultancy firm Bed Roc designed by Perky Bros

Bedroc is a Tennessee-based consultancy firm that takes complex business issues and simplifies them with technology to reduce risk, optimise efficiency and creating revenue for its clients (ROC). The firm’s visual identity, created by multidisciplinary design agency Perky Bros, avoids the conventions of the industry and instead favours a direction that draws an analogy between bedrock and technology—the physical stability, sub-surface and base nature of bedrock and the in-depth and founding technological principles and practices of the business—through a logotype and collateral combination that has a layered and earthy quality.

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