Logo and Branding: Storyline Studios
Posted: April 24, 2013 Filed under: Logos & Branding, Music, TV & Film | Tags: branding, film, graphic design, logo, logo-type, script, Storyline Studios, TV, typography, visual identity 1 Comment »
As well as providing space, Storyline - Norway’s largest film studio – offers a wide range of services which include, but are not limited to, set building, lighting, VFX, audio and video post production as well as costume and equipment rental. Developed by Work In Progress, Storyline’s visual identity brings together the classic flourish of a script, the humanist qualities of hand drawn detail, a sense of practicality in the choice of secondary typeface and interior colour, and the spacial consideration and practical effects of the photography. Bound by the energy of a bright colour palette, the identity manages to deliver a multi-faceted but cohesive solution that is distinctive and communicative.
Logo and Branding: Dalaco
Posted: April 22, 2013 Filed under: Fashion & Photography, Logos & Branding | Tags: accessories, Art, Believe In, branding, design, fashion, graphic design, logo, logo-type, typography 2 Comments »
Dalaco is a UK-based family run cufflink and accessory business that has been designing for and marketing to jewellers for over 30 years. Their new visual identity, developed by design agency Believe In, marks the passing of the business from one generation to another through the contemporary rendering of a lark, a songbird that signals the dawn of a new day, that was inspired by the heritage of the family name and acts, much like a craftsman’s monogram, as a symbol of pride, care and a guarantee of quality.
Packaging: Australia Post Domestic Parcels
Posted: April 17, 2013 Filed under: Packaging, Transport & Logistics | Tags: design, graphic design, Interbrand, mail, packaging, post, utility 1 Comment »
Interbrand’s Melbourne office have recently completed the design for Australia Post’s new domestic parcel range. Developed to aid the continuing increase in on-line shopping the solution provides a more ‘straightforward, hassle-free’ design language that builds on AP’s new identity system – also created by Interbrand – by taking an expected but well executed utility of ample white space, large stretches of flat colour, a clear, consistent and communicative format, iconography and simple language choice and fusing these with the subtle, proprietary detail and contrasting sizes of a custom sans-serif typeface.
Logo and Branding: Bindle
Posted: April 16, 2013 Filed under: Art & Design, Logos & Branding | Tags: Art, branding, craft, design, gift box, graphic design, identity, logo, logo-type, swear words, typography Leave a comment »
Established by Catherine Blackford in 2012, Bindle is an Australian mail-order, gift-box service that bundles handmade artisanal food, drink, home and kitchenware products for occasions and individuals under labels such as ‘A Bit On The Side’, ‘Breakfast In Bed’ and ‘For The Hostess’.
Drawing on the name bindle, a folded canvas sheet carried as a small sack over the shoulder with a stick, the service’s identity, developed by Swear Words, utilises a printed textile pattern across the tactile, earthy textures of an uncoated, unbleached material choice and a string tied detail across the boxes alongside the high quality of a copper foil treatment to, like their work for Crabapple Kitchen, provide a contemporary finish to traditional, communicative craft cues but infused with the underlying theme of travel that conveys the delivered nature of the service.
Logo and Branding: Les Market
Posted: April 12, 2013 Filed under: Fashion & Photography, Logos & Branding, Retail | Tags: Art, branding, design, identity, Les Market, logo, logo-type, monochromatic, Planet Creative, stationery, visual identity Leave a comment »
Les Market is an on-line fashion boutique, with a store in Stockholm, that offers a curated collection from brands such as Rick Owens, Kris Van Assche, Alexander Wang and Raf Simons. The store’s visual identity, developed by Planet Creative, establishes – through a bold sans-serif logo-type, a tape, paint and black marker aesthetic, typewriter slab-serif and a monochromatic colour palette – an urban and industrial quality that frames the detail and distinctive style of the garments.
Logo and Branding: Crabapple Kitchen
Posted: April 11, 2013 Filed under: Food & Drink, Logos & Branding | Tags: cafe, Crabapple Kitchen, logo, logo-type, swear words, typography, wine bar 2 Comments »
Located on Hawthorn’s Glenferrie Road, Victoria, Crabapple Kitchen is a ‘high-end café/wine bar’ with an ever-changing menu of simple, rustic and seasonal Italian, French and Spanish cuisine created from local produce and served in a ‘homely and light-hearted environment’ – derived from the French and Italian countryside – made up of ‘beautiful fabrics, French pantries, hanging copper pots, comfy banquettes and an open fireplace’.
Logo and Branding: Highpark
Posted: April 10, 2013 Filed under: Architecture & The Built Environment, Logos & Branding | Tags: Art, branding, Branding News, Business Card, design, development, Face, Highpark, logo, logo news, logo-type, luxury, Mexico, monogram, property, visual identity Leave a comment »
Highpark is a new residential project located in the middle of San Pedro Garza García and described by Face – the agency behind the development’s visual identity, print work and website – as ‘arguably one of Latin America’s most affluent municipalities’ and widely credited as an “architectural masterpiece”.
Face go on to say that the ”project needed to speak volumes about the brand’s commitment to creativity, sophistication, and quality of lifestyle. It was conceived by superstar Mexican architect Michel Rojkind, and envisioned as an urban development of luxury residences in northern Mexico’s most exclusive corner.” As such Face created a “clean, polished, unobtrusive aesthetic designed to beautifully showcase the project, using sharp, classic typography, and the fool-proof duo of black and gold.”
