Opinion by Richard Baird
Riso D’uomo is a Milanese Carnaroli rice brand, cultivated from the same stock over hundreds of years, and grown within sight of the historic Duomo di Milano. Carnaroli is often referred to as ‘the king of rice’, and is known for its high-quality nutritional properties, cooking consistency and a ‘bite’ that makes it ideal for risotto.
Taking inspiration from Riso D’uomo’s provenance, specifically the ornate marble floor tiles of Duomo di Milano, Here Design developed a graphic identity for the brand that draws a striking aesthetic response from a combination of type, colour and illustration. This serves to differentiate, whilst also touching upon origin and the historical continuity of the stock.
Opinion by Richard Baird.
Boundless Theatre, led by Artistic Director Rob Drummer, is a UK based theatrical group that creates plays for 15 to 25 year olds, “as well as curious others”, that respond to a diverse global culture and empowers young people to collaborate and find their voice. In the spirit of the name, Boundless Theatre tours both nationally and internationally.
With the intention of increasing the profile of the theatre, developing the audience within their core demographic, and engaging with guardians, teachers and donors, Boundless Theatre worked with design studio Spy to develop a new graphic identity. This links a variety of printed materials. These included posters, programmes, business cards and box tape, and extend to digital experiences for mobile and desktop.
Selected by Richard Baird.
February’s highlights included Pentagram’s work for Chus x Chus, Two Times Elliott’s graphic identity for architecture and interior visualisation studio Tale London, and Spy’s work with the London School of Hygiene & Tropical Medicine. There were, however, five projects that stood out, and have made it into BP&O’s Best Of Series. These typically balance a strong singular concept, or an appropriate confluence of ideas, with a compelling visual character and clear communicative intention that appropriately plays with form, colour, type and layout, as well as material, texture, image and print finish.
BP&O, in this end of month review, tries to recognise both the smart use of small budgets—those that channel spending into the most appropriate assets—and those projects with a broad and holistic quality, establishing a continuity (conceptual and/or visual) across multiple touch points.
Throughout the month BP&O also continued to expand on its collections series as another way to jump through to older posts on the site. New additions to this were Inserts, Still Life and Swedish Design.