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Baluna by Grupa by Bunch

Opinion by Richard Baird.

Die cut cover and brochure designed by Bunch for furniture design and manufacturer Grupa's new light Baluna

Grupa is an award-winning design studio and manufacturer of handmade furniture and lighting products for home, office and hospitality spaces. Building on over a decade worth of experience Grupa branched out into own brand products in 2012.

From drawing board to design and development, production, packaging and distribution, the company has developed a total design philosophy and a product range that brings together and expresses everything that inspires the team at Grupa. Their products are distinguished by an innovative and concise material and form language, a clear functionality and a flexibility of situation and movement. Baluna, a free-standing or wall and ceiling-mounted light captures this spirit. Its silent dimmer, blown glass opal diffuser and LED bulb deliver a consistent level of light dispersion while a telescopic bar and 360-degree rotational axis offer swift and broad adjustments.

To promote Baluna Grupa worked with graphic design studio Bunch to develop a communications pack and packaging. This takes the distinctive interplay of light and shadow, form and surface, flexibility and utility that characterises the light and develops a distinctive graphic and material expression.

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Lukas/Markus – Kalle Sanner by Lundgren+Lindqvist

Opinion by Richard Baird

Semi-transparent foil embossed cover designed by Lundgren+Lindqvist for Kalle Sanner's photographic project Lukas/Markus

Lukas/Markus is a decade-long photographic project by Kalle Sanner shot with a large format camera and exploring the mirrored and connected chapels of Saint Lukas and Saint Markus designed by architect Sven Brolid. The structure was built during the 1960s, a period when Swedish functionalism was at its height, and is located in the Western Cemetery of Gothenburg.

The book, released May 2018 and co-published by ll’Editions and Blackbook Publications, exists in two versions. The first is an 82 page cloth-bound hardcover trade edition that measures 200 x 223 mm and the second is a special edition housed within a handmade clamshell box that includes an embroidered handker­chief and one of three c-prints signed and numbered by the photographer. Both of these books were designed by Scandinavian studio Lundgren+Lindqvist.

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A.N Other by Socio Design, United Kingdom

Opinion by Richard Baird

Luxury fragrance brand A.N Other – Branding and packaging by Socio Design, United King dom

A. N Other gives its perfumers the creative room to craft limited edition, luxury and high concentration fragrances free from the pressures of consumer trends, market segmentation and budgetary constraints. These are then sold directly to consumers through its website. A.N Other places greater value on the internal composition of each of its fragrances, and the inspirations and aspirations of its creators, than the outward expression and associated expense of boutique spaces, lavish adverts, glossy magazine coverage and celebrity endorsements. This direct to consumer approach and a focus on ingredient quality, concentration and sustainability, as well as perfumer and fragrance story, is distilled down and projected by graphic identity, developed by Socio Design, initially online through website, and continuing into packaging. These are linked by naming and strategy, and by details that include bespoke typeface and logotype, brand imagery and copywriting, also created by Socio Design.

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