BPO


DomésticoShop & DomésticoMarket by Mucho, Spain

Opinion by Richard Baird.

New graphic identity and bags designed by Mucho for Spanish furniture retailer DomésticoShop

DomésticoShop is online retailer of designer homeware which has grown to become the leader in the Spanish market. It stocks an array of items, from furniture and kitchenwear to textiles and lighting. To coincide with the launch of Doméstico’s concept store DomésticoMarket, and the opening of a new flagship store in Barcelona, the retailer worked with Mucho to revise its brand architecture and visual expression. This included a new logotype, a graphic identity of modern colour and form, and material assets that included bags, stickers, swing tags and signage.

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Endgame: Duchamp, Chess, and the Avant-Garde by Hey

Opinion by Richard Baird.

Visual identity and print by Hey for the exhibition Endgame: Duchamp, Chess, and the Avant-Garde at Fundació Joan Miró

Endgame: Duchamp, Chess, and the Avant-Garde was a temporary exhibition that took place at Barcelona’s Fundació Joan Miró between October 2016 and January 2017. It was curated by Manuel Segade, explored the history of modern art through the lens of its relationship to chess, and featured a variety of works by 20th century artist. These included Marcel Duchamp’s La Partie d’échecs, Max Ernst’s Chess Set, and Mercè Rodoreda’s Untitled (Composition IX), amongst many others. Fundació Joan Miró commissioned Spanish graphic design studio Hey to develop a visual identity for the exhibition. This linked a variety of printed materials, from large format posters, banners and indoor signage to opening night invitations and a programme set in four languages.

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