Holvi by Werklig, Finland
Posted: December 22, 2017 Filed under: Business, Banking, Law and Finance, Logo Reviews | Tags: Brand Identity, Brand Identity Reviews, Branding, Branding & Packaging of 2017, Branding Agency, Branding Blog, Branding Reviews, Business Card Design, Design Blog, Design For Print, Design News, Design Opinion, Design Reviews, Designed by Werklig, Finnish Design, From Scandinavia, Graphic Design, Graphic Design Blog, Logo Design & Branding Blog, Logo Design Inspiration, Logo Design Resource, Logo Designs, Logo Opinion, Logos, Logotypes, Minimal Design, Minimal Logos, Minimalist Brand Identities, Monospaced Typography, New Logo, Sans-serif Typography, Technology Logos, Tote Bag Design, Typography 1 Comment »Opinion by Richard Baird.
Holvi is a digital bank account created for entrepreneurs and micro-businesses with the intention of making banking, paperless bookkeeping and invoicing simpler and more efficient. Holvi is positioned as more than just a digital bank account, and comes with a plethora of integrated features. These include the seamless syncing of information between different systems, sending invoices in a few clicks, a way to set up online sales, and save and record receipts.
Scandinavian design studio Werklig helped Holvi to develop its strategy and graphic identity as it continues its expansion further into Europe. Working with key personnel, the studio identified and refined Holvi’s values, defined brand tonality, fine-tuned competitive advantages and clarified market positioning.
Holvi is personal and professional, a cheerful and reliable utility. This is expressed by its new graphic identity. Using simple form language, a soft and modern colour palette and Cartographe Sans, Werklig finds a smart intersection between the mechanical and the playful. This links a variety of printed assets such as business cards, stationery, merchandise and tote bags, and digital experiences that included website and mobile app.
Abodo by Richards Partners, New Zealand
Posted: December 7, 2017 Filed under: Architecture and The Built Environment, Graphic Design Reviews | Tags: Blind Emboss, Book & Magazine Cover Design, Book & Magazine Design, Branding & Packaging of 2017, Brochure Design, Design Blog, Design For Print, Design Reviews: Editorial Design, Designed by Richards Partners, Designed in Auckland, Editorial Design, From New Zealand, Graphic Design, Graphic Design Blog, Graphic Design Shortlist 2017, Magazine Design, Magazine Spreads, Material Thinking, Print Finishing, Stitch Detail, The Best Graphic Design Work of 2017, The Very Best of 2017, Website Design 3 Comments »Opinion by Richard Baird.
Abodo is a New Zealand-based timber specialist producing high performance and carefully crafted materials for architectural and structural contexts, and has a catalogue of cladding, decking, screening and timber panelling. Abodo worked with Richards Partners to better articulate its brand story, bring clarity to and emphasise the company’s respect for timber; where it comes from, where it is used and by whom, while also clearly communicating its ambition to architects and designers around the world through catalogue and website design.