BPO


Designers Anonymous designed by Designers Anonymous

Logo and iconographic business card with heat reactive detail created by Designers Anonymous

Designers Anonymous is London-based multidisciplinary design agency with global clients from a variety of sectors. The agency has appeared on BP&O on a number of occasions, with highlights including their packaging work for Zest and Patchett’s, and their identity work for Fuller’s hospitality brands The Parcel Yard, The Tokenhouse and Brewer St.

Following the launch of their new website this week, Designers Anonymous has published images of their new visual identity system. Based around large symbols and sans-serif type, plenty of space and a neat print finish, this new identity communicates, in an unusually efficient but also playful manner, the goals of the agency.

Continue reading this article


Willow Tree designed by Bunch

Logo and stationery design by Bunch for business consultancy Willow Tree

Willow Tree, one of London’s leading business consultancies, worked with graphic design studio Bunch to develop a new but traditional-looking visual identity with an attention to detail.

Based around a WT monogram, created by typographer Spencer Charles, utilised as a mix of embosses, carved in seals and simulated watermark, and using purple cloth, black leather, cream paper and handmade coffee pottery, Bunch’s solution embraces a strong crafted quality alongside a more contemporary use of space and type.

Continue reading this article


Síol Studio designed by Mucho

Logo and blind emboss stationery for San Francisco-based architecture studio Síol created by Mucho

San Francisco-based architecture studio Síol recently commissioned multidisciplinary design agency Mucho to develop a new visual identity solution that would embody “their philosophy of conceptual, clean architecture for both interior and exterior design.” Based around a customised sans-serif logo-type executed as a blind deboss, the identity conveys the familiar architectural themes of light and shadow formed within three-dimensional space and a practical, corporate efficiency.

Continue reading this article