Motion Music is a Los Angeles based business that works with managers, agents, labels, and artists to produce professional tours, concerts and appearances worldwide. Inspired by the forms created by noise frequencies, modernism, and technology, design agency Face, a regular on BP&O, created a “bold, dynamic, and versatile” visual identity for Motion Music that would reflect their intentions of setting a high standard of service and innovation for the touring industry and appeal to both the younger and more business-minded individuals of the industry.
Mooi is a UK fashion boutique, located on London’s Kensington High Street, that retails an eclectic collection of “luxurious textiles, hard-to-find designer labels and one-off designer womenswear pieces assembled from all over the world.” Inspired by the “elegance and quality of the boutique’s hand-crafted textiles”, multidisciplinary design agency Morse Studio developed a new brand identity that included exterior signage, swing tags, website, launch material and a bespoke logo-type screen-printed by hand on 100% cotton stocks.
Insiders is the membership program of Sydney Opera House launched to nurture customer loyalty, increase market share and raise the frequency of attendance through priority booking, discounts, dress rehearsal ‘sneak peeks’ and invitations to meet staff and artists.
Multidisciplinary design agency Garbett, formerly Naughtyfish, were recently commissioned to ‘evolve’ the Insiders visual identity, positioning it as a retail product with greater focus on communicating the value proposition for members, to meet the changing focus of the Sydney Opera House program and represent the shifting perceptions around the brand. The project involved trademark design, posters, welcome pack, brochures, membership card, digital advertising and brand guidelines.