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Boreal Network, Itasca Road Trip by Bedow, Sweden

Opinion by Richard Baird.

Illustrated record sleeve for Boreal Network's album rerelease Itasca Road Trip, designed by Bedow, Sweden

Nicole Johnson is a Seattle-based Minnesotan creating what Miles Bowe of Fact Magazine describes as “sun-drenched, foggily nostalgic electronica” under the name Boreal Network. Itasca Road Trip is a limited edition vinyl rerelease and trimmed down version of an earlier album by Boreal Network, distributed by More Than Human Records and featuring artwork by Swedish graphic design studio Bedow. Where the album takes an aural tour through the Itasca national park from Nicole’s home in Minnesota, the artwork visualises this through monolinear illustration with plenty of detail and a subtle storytelling component. You can listen to the album here.

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Jalm & B by Kontrapunkt, Denmark

Opinion by Richard Baird.

Brand Identity and packaging for Danish bakery brand Jalm & B by Kontrapunkt

Jalm & B is a collaborative effort between baking experts Il Fornaio and Trianon to bring the taste and quality of big city bakeries to people throughout Denmark with a range of premium frozen products that can be freshly baked at home. Copenhagen and Tokyo-based graphic design studio and packaging specialist Kontrapunkt worked with the brand to convey the baking heritage of those behind it through naming, and the craft and quality of the range through image, illustration, type, colour, layout and structure.

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Paul’s at Haymarket by 25AH, Sweden

Opinion by Richard Baird.

Branded bill clip for Stockholm-based restaurant Paul's at Haymarket by 25AH, Sweden

Paul’s is a restaurant located in the Haymarket hotel which is situated at the heart of the Swedish capital of Stockholm. The restaurant is named after Paul U. Bergström, founder of a well-known department store that previously occupied the building, and features a distinctive period interior of bent wood chairs, white tiles, leather banquette seating, marble surfaces and art deco-inspired flourishes. This is a reflection of Paul’s menu which is inspired by classical European cuisine and the American grill from the turn of the century.

Scandinavian graphic design studio 25AH created a visual identity for Paul’s that although simple in its graphic expression, draws on Haymarket’s signage, unchanged since the 1920s, the history of the building, the restaurant’s period interior and its European and American menu. This is expressed through type, neon signage and materiality which links rich interior design with a more restrained set of printed materials that included matchbooks, menus, postcards, tableware and bill clips.

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Ramlösa Kvarn by Amore, Sweden

Opinion by Richard Baird.

Branding and packaging for Swedish flour business Ramlösa Kvarn by Amore.

Ramlösa Kvarn is a family owned business that has been grinding flours for Swedish bakers since 1973. The company are flour experts, working to create a range of artisanal products specifically for breads, pizzas and pastry, and taking flours that were previously a professional secret and branding and packaging these for the broader consumer market. This branding and packaging was reworked in 2016 by Scandinavian graphic design studio and packaging specialist Amore, who replaced a tired and familiar design approach with one of distinction and individuality.

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