The Empire Café is a pop-up venue located in Glasgow’s Merchant City that looks to explore Scotland’s relationship with the North Atlantic slave trade through coffee, sugar, tea, cotton, music, visual art, poetry, debate, workshops, walks, film and literature. The café’s brand identity, a ship-like logo, bold sans-serif typography and both a limited and rich approach to print, designed by Graphical House, is described as linking a contemporary ‘artistic programme and poetry anthology with contributors gathered from across the Commonwealth’, and references cross sea trade of the past.
KVGD is a Glasgow based graphic design studio run by Kerr Vernon that works within the fields of brand identity design and print, has a ‘be nice, do good work’ philosophy, and a reputation for producing engaging, thoughtful and crafted projects. The studio’s client base is diverse, local and national, and includes businesses such as gallery, event and creative workspace The Whisky Bond, eco-friendly goods co-op Greencity Wholefoods and the restaurant Ox and Finch. KVGD recently implemented a new visual identity treatment which included logo, duplex business cards, promotional booklets and website that, through brightly coloured papers, type from New Zealand foundry Klim, letterpress print finish and open stitched detail, draws out the crafted nature of the the studio’s work.
Opinion by Richard Baird.
Collective is a contemporary visual arts organisation founded in 1984 to help new and emerging artists exhibit their work in Scotland’s capital city Edinburgh. The organisation delivers a diverse programme of new exhibitions and commissions, and is described as being “fundamental to the cultural vitality of the country”. Following a move to The City Observatory, Glasgow based design studio Graphical House worked with Collective to develop a new brand identity that would challenge the ‘white space’ gallery convention and give them a contemporary voice within Edinburgh.