Posted: April 20, 2016 Filed under: Art and Design, Graphic Design Reviews, Logo Reviews, Retail | Tags: Brand Identity, Brand Identity Reviews, Branding, Branding Agency, Branding Blog, Branding News, Colour in Use: Black, Design For Print, Design News, Design Opinion, Design Reviews, Designed by La Tortillería, Foil Blocking, From Latin America, Gold Foil, Graphic Design, Homeware, Kraft Paper, Letterpress, Logo Design & Branding Blog, Logo Design Inspiration, Logo Opinion, Mexican Design, Retail Logos, Sans-serif Logotypes, Sign Design, Stickers, The Best Brand Identities of 2016, The Best Graphic Design Work of 2016, Uncoated Papers & Cards, Visual Identity Design Blog
Opinion by Richard Baird.
Hermoso Cariño, a name taken from the title of a Mexican love song, is a gift shop with unique line of products. These are described as Mexican in the least expected way, leaning more towards the contemporary, but not forgetting tradition, and crafted by a new generation of designers. This is expressed throughout Hermoso Cariño’s brand identity, created by La Tortillería, through a mix of type, colour, material texture and print finish across tags, bags and stickers.
Continue reading this article