Review on Brand New: Dulux
Posted: February 6, 2012 Filed under: Logos & Branding, Retail | Tags: brand new, branding, corporate, design, Dulux, global, graphic, identity, logo, news, paint, review, richard baird, under consideration Leave a comment »I have been lucky enough to contribute a review of Dulux’s new global identity to my favourite blog Brand New, a site that features opinions on corporate brand identity work and part of the broader Under Consideration website which includes the blogs For Print Only, Art of the Menu and Quipsologies.
Click here to read my review.
Logo: Home Depot
Posted: March 30, 2011 Filed under: Logos & Branding | Tags: april fools, brand new, branding, design, Home Depot, identity, logo, new, under consideration 7 Comments »UPDATE
This was an April fools joke executed by Matt Stevens for Brand New, it’s so good Home Depot should take note.
A photo taken of a Home Depot self-service checkout has emerged on Twitter that indicates there may be a change on the horizon. The new design looks to free the cramped typography from the box and opts for a simpler bolder ‘H’ logo-mark with a new version of their stencilled logo-type set underneath. Certainly an improvement should the rumours prove to be true. See the image here



