Logo and Branding: Crosskey
Posted: December 6, 2012 Filed under: Business, Banking & Finance, Logos & Branding | Tags: Art, banking, branding, Branding News, Business Card, design, economical, graphic, graphic design, identity, logo, logo news, logo-mark, logo-type, news, opinion, review, stationary, typography, visual identity Leave a comment »Crosskey is a Finnish company that develops and maintains systems and solutions for the Nordic banking sector and capital markets, making it ‘easier and more profitable for its customers to operate their banks’. Based around the idea “Banking Power!” design agency Kurppa Hosk developed a visual identity solution, which mixes a simple corporate typeface, iconic mark and an economical colour palette, to position Crosskey as an international, modern and powerful IT-company while also reflecting its ambitions to become more competitive not only in Scandinavia but also across the rest of Europe.
Packaging: NZ Post Simplified Sending
Posted: August 16, 2012 Filed under: Packaging, Transport & Logistics | Tags: Art, Box, design, Designworks, economical, illustration, monochromatic, NZ Post Simplified Sending, packaging, parcel, postage, typography, utilitarian Leave a comment »Simplified Sending is a complete package and post solution from New Zealand’s postal authority that simplifies the process of sending parcels to anywhere in the country. Created by Designworks the result is an interesting mix of utilitarian functionality, contrasting illustrative flourish and a monochromatic colour palette that takes the expected black on white print treatment and confidently inverts it.



