Logo and Branding: NB Flowers
Posted: February 7, 2013 Filed under: Art & Design, Logos & Branding | Tags: Art, branding, Branding News, Business Card, craft, delivery, design, events, flowers, foil, functions, graphic, graphic design, identity, Karoshi, label, labels, ligature, logo news, logo-type, London, monogram, NB Flowers, news, opinion, review, stationary, typography, UK, uncoated, visual identity Leave a comment »NB Flowers is a florist – founded by Neil Birks and located at London’s New Covent Garden Market - that specialises in corporate and private events, delivering value through a combination of ‘beautiful flowers, creativity, and a personable service’.
Multi-disciplinary design agency Karoshi were commissioned to ‘rebrand and reposition NB Flowers as one of London’s leading luxury event florists and capture the essence of the brand – classic with a contemporary twist’. In response the agency created a visual identity solution that, through a serif monogram, sans-serif by-line, purple and white substrates and a block foil print finish, delivers a simple and consistent communicative contrast that successfully draws out the organic detail of the photography utilised across NB’s collateral and website.
Logo and Branding: 254 Forest
Posted: February 4, 2013 Filed under: Fashion & Photography, Logos & Branding | Tags: 254 Forest, Art, branding, Branding News, Business Card, codefrisko, design, fashion, film, foil, graphic, graphic design, identity, logo, logo news, logo-mark, logo-type, music, news, pearlesque, Photography, post production, production, stationary, typography, uncoated, visual identity Leave a comment »254 Forest is a Brussels-based creative studio – run by Claire Silva Moreira, Frederic Ameel, Jean-Stéphane Garbe, Ismael Moumin and international videographer Pierre Debusschere – that works within the fields of photography, film, music production and post production. Their visual identity, developed by graphic design agency Codefrisko, utilises a distinctive combination of a pearlesque substrate and holographic block foil treatment across the studio’s business card, the contrast of a sharp logo-type and blurred, 45 degree lightning strike – perhaps the flash of a bulb, the energy necessary for creative endeavour or the presentation of perspective -, and the website’s clear sense of foreground and background, to neatly resolve the depth of focus and changing light of still and moving images. Avoiding the more obvious and literal visualisations of the industry.
Logo and Branding: The Honours
Posted: January 24, 2013 Filed under: Food & Drink, Logos & Branding | Tags: Art, branding, Branding News, Business Card, design, Edinburgh, Fine Dining, foil, food, graphic, graphic design, identity, logo, logo news, logo-mark, logo-type, monogram, news, opinion, Print, restaurant, review, texture, typography, uncoated, visual identity 3 Comments »The Honours is an Edinburgh-based and Parisian-influenced brasserie owned by two Michelin-starred chef and restaurateur Martin Wishart. The brasserie’s visual identity, developed by creative agency Touch - also responsible for the branding of Martin’s other establishments, combines a well-spaced logo-type, a creative monogram, black and cream colour palette, tactile material textures and a block foil print finish to communicate a traditional crafted approach to food, the use of high quality ingredients and personal service practices set within a contemporary environment.
Logo and Branding: La Chance
Posted: January 9, 2013 Filed under: Art & Design, Logos & Branding | Tags: Art, blue, branding, Branding News, craft, design, foil, Furniture, gold, graphic, graphic design, home, identity, logo, logo news, logo-type, monogram, news, opinion, products, red, reverse italic, roundel, texture, typography, uncoated, visual identity 1 Comment »La Chance is a new furniture and lighting company that manufactures and retails ‘sophisticated, rich and distinctive products based on noble materials’ developed by the ‘best designers of the new generation’. La Chance’s visual identity, designed by Artworklove – who’s approach is based on ‘artistic experimentation and systematic design structure, and specialises in the production of sensitively finished work with a well-considered balance of form and function’ – unites tactile material choices, high quality print finishes and a visual identity that blends the fine lines of a monogram with the an unusual reverse italic aesthetic of the logo-type to reflect the uniquely crafted and technical quality of their products.
Packaging In Brief: Blue Hawk
Posted: August 29, 2012 Filed under: Architecture & The Built Environment, Packaging | Tags: Art, branding, design, foil, graphic design, home improvement, in brief, logo, Lowe, opinion, packaging news, paint brush, review, structural design, typography, varnish, visual identity Leave a comment »As part of an identity and packaging overhaul of three of US home improvement store Lowe’s product lines, an extensive process that included naming, brand language and architecture, in-store media, packaging extensions to 250+ items, production, brand guidelines and photography, design studio United were tasked with developing the Blue Hawk brand into a proposition with more contractor credibility.
Packaging: Expatrius Estate
Posted: August 14, 2012 Filed under: Food & Drink, Packaging | Tags: Art, bottle, crown, Expatrius Estate, foil, geometry, graphic design, Heritage, Inhouse, label, monochromatic, New Zealand, packaging, typography, wine Leave a comment »Expatrius is a limited edition range of wines created from grapes grown on the eastern end of Waiheke Island, New Zealand, by winemaker Luc Desbonnets. The wine’s label and case, created by print and digital design agency Inhouse, contrast the fine detail and traditional heraldic cues of a hand-etched illustrative crown, a gold block foil emboss and tactile substrate alongside geometric, abstract letter-forms, solid fills and a striking monochromatic colour palette to communicate the heritage, high quality, craft and exclusivity of the wine and a very distinctive and contemporary brand character.
Logo and Branding: Accents Decoration
Posted: August 1, 2012 Filed under: Art & Design, Logos & Branding | Tags: Art, black and white, Boutique, branding, Business Card, design, die cut, foil, Furniture, graphic design, home furnishing, identity, interior, lighting, logo, logo-type, monochromatic, serif, service, stationery, typography, uncoated 3 Comments »Accents is a MX based home furnishing, lighting, interior design service and retailer established in 2005. Their new visual identity, created by design agency La Tortilleria to coincide with the brand’s sixth anniversary, is a wonderful and communicative union of die cut detail, sans serif and serif type, fine lines, uncoated and varnished textures and a simple monochromatic colour palette.
Logo and Branding: Phillip Boulding
Posted: April 26, 2012 Filed under: Logos & Branding, Retail | Tags: bespoke, branding, Branding News, Business Card, craft, custom, design, foil, graphic, identity, jewellery, letter-press, logo, logo news, luxury, news, Phillip Boulding, print-finish, review, Stylo, texture 2 Comments »Phillip Boulding is a UK based jewellery business that crafts and retails bespoke pieces for both the male and female markets. The brand’s identity, created by multi-disciplinary, digital design consultancy Stylo, utilises an elegant PB monogram across a sophisticated combination of a blue and copper stationery treatment that really captures the individuality, quality and crafted nature of the collection.
Logo and Branding: Penny Royal Films
Posted: April 21, 2012 Filed under: Logos & Branding, Music, TV & Film | Tags: Alphabetical, branding, copper, cut, film, foil, graphic design, identity, logo, logo news, logo-type, monogram, news, opinion, Penny Royal Films, review, stencil, typography Leave a comment »Penny Royal Films is a UK based collaborative production studio that provides live action, motion graphics, sound and interactive design, branding and concept development services to the film, television and online industries. Earlier this year graphic design studio Alphabetical developed a new visual identity for Penny Royal Films which confidently mixes the practical sensibilities of a stencil cut PR monogram and a distinctive high quality copper foil print finish.











