Logo and Branding: Saxa
Posted: May 6, 2013 Filed under: Art & Design, Logos & Branding | Tags: Art, books, design, gallery, graphic design, graphical house, identity, logo, logo-mark, logo-type, Saxa, typography Leave a comment »Saxa is an independent on-line dealer, publisher and commissioner of original and editioned works from international artists with differing perspectives and cultures, and taking a curatorial and collaborative approach to making these available to collectors, galleries, institutions and the general public.
Saxa’s visual identity, created by UK-based design agency Graphical House and inspired by crystalline structures, conveys the idea of buyer and artist networks through the coalescing and interconnected forms of an abstract logo-mark which has been applied to a wide range of stationery, packaging and marketing materials as well as a responsive website.
Logo and Branding: City Gallery
Posted: October 26, 2012 Filed under: Art & Design, Logos & Branding | Tags: Art, bold, branding, City Gallery, contemporary, design, Designworks, gallery, graphic design, identity, logo, logo-type, sans serif, typography, visual identity Leave a comment »City Gallery is a non-collecting exhibition-based public gallery established in 1980, located on Wellington’s Civic Square and dedicated to contemporary visual arts, architecture and design. The gallery’s visual identity, created by Designworks, draws together the multifarious nature of its content through a simple bold logo-type and single image combination that replaces a previously eclectic and inconsistent solution with one easy to manage.
Logo and Branding: Sébastien Bertrand Gallery
Posted: October 17, 2012 Filed under: Art & Design, Logos & Branding | Tags: Art, Business Card, craft, design, gallery, graphic design, logo, logo-type, Neo Neo, Sébastien Bertrand Gallery, stationary, Typeface, typography, visual identity, web font Leave a comment »Sébastien Bertrand is a contemporary art gallery – located on Geneva’s Rue du Simplon street – that has curated work from artists such as Cynthia Westwood, Sam Kaprielov and Tom Fruin. The gallery’s identity, designed by visual communications and graphic design studio Neo Neo, mixes a humanist sans serif logo-type built from a bespoke web font, a monochromatic colour palette and uncoated substrates to achieve both a contemporary arts and crafts sensibility and on-line functionality.
Branding In Brief: Spritmuseum
Posted: May 23, 2012 Filed under: Leisure & Tourism, Logos & Branding | Tags: branding, Branding News, gallery, identity, logo, logo news, logo-type, museum, Spritmuseum, Stockholm, Stockholm Design Lab, Sweden, typography, Vodka 2 Comments »Spritmuseum (formerly Vin & Sprithistoriska Museet) is a Stockholm based art gallery, museum, tasting room, meeting-place, bar, restaurant and open-air café with a unique spirit theme. Its new identity, developed by multidisciplinary design agency Stockholm Design Lab, is based around a bold word-mark constructed from a typeface now synonymous with the Absolut brand (and Swedish design) and pairs it with a simple but iconic four stroke glass illustration that neatly draws its reference from the external structure of the museum. This simplicity is reflected through a set of collateral that juxtaposes heavy headlines, underlines and small body copy that has a subtle art-house/editorial quality that looks clean and modernistic. This formality is given a light-hearted twist with a animation that alters the focus of the logo-type capturing the intoxicating theme of the venue.
BP&O Logo Gallery
Posted: January 17, 2012 Filed under: Logos & Branding | Tags: branding, gallery, identity, logo, reviews, richard baird 2 Comments »
As part of an extension to BP&O I have created a logo gallery made up of the projects reviewed over the past year and will add to it as I continue to post new articles here. I wanted to create a simple and accessible site for the people who are interested in finding identity inspiration based around commercial briefs and real world constraints. Hopefully it will also function as a logo glossary to this site and should provide better access to my earlier reviews. Let me know what you think.





