Logo and Branding: The Cannonball
Posted: March 11, 2013 Filed under: Logos & Branding, Music, TV & Film | Tags: branding, logo, review, design, identity, stationary, Business Card, Art, typography, logo-type, graphic design, graphic, opinion, Branding News, visual identity, Lo Siento, Cannonball Leave a comment »The Cannonball is a Spanish production studio that develops ‘creative and sophisticated audio-visual narratives’ within the fields of broadcast television, photography, social media, fashion films and motion graphics. Their visual identity, developed by Barcelona-based brand and graphic design agency Lo Siento working in collaboration with Dave Sedgwick, utilises a ball bearing, grid-based concept to give the associated force of the name a precision and a practical sense of creativity.
February’s Top 5 Projects
Posted: March 1, 2013 Filed under: Logos & Branding, Top Five | Tags: Art, branding, Business Card, design, Designers Anonymous, Face, graphic, graphic design, Hi Ho, identity, logo, logo-mark, logo-type, Longton, Neue, news, opinion, packaging news, richard baird, stationary, typography, visual identity 1 Comment »These are the five projects I reviewed during February that I felt really stood out and wanted to give them another opportunity to be seen and shared. I have ordered these from five to one with my favourite project presented last. Do you agree with my choices?
Logo and Branding: Tegn_3
Posted: February 26, 2013 Filed under: Architecture & The Built Environment, Logos & Branding | Tags: branding, logo, review, design, identity, stationary, Business Card, Print, Norway, Art, typography, logo-type, logo news, news, architecture, graphic design, graphic, structure, uncoated, Neue, opinion, Branding News, visual identity Leave a comment »Tegn_03 is a Norwegian, multidisciplinary, architectural design studio that, through inclusive methods, process-oriented and competent project management, deliver holistic solutions that encompass the fields of architecture, planning and landscape, to large clients across Scandinavia. Their visual identity, developed by Neue, draws together the themes of technical knowledge, structure, connections, collaboration and creativity through neutral typography, a modular and expanding geometric pattern, tactile and reflective print finishes, ample white space and the more unusual, playful addition of colour and the engagement of an interactive image generator.
Logo and Branding: Longton
Posted: February 25, 2013 Filed under: Art & Design, Logos & Branding | Tags: Art, branding, Branding News, Business Card, design, graphic, graphic design, identity, logo news, logo-type, Longton, monochromatic, news, review, Stamp, stationary, typography, uncoated, visual identity 2 Comments »Longton is a Melbourne-based multidisciplinary design studio, established in 2012 by Michael Longton, that offers its clients holistic design solutions built on Michael’s past experience – under his previous agency And – with large, international businesses such Sony Music, Billabong, Stussy and Warner Music. The studio’s visual identity - an unusual, modernistic arrangement of neutral sans-serif characters, recurring circular forms and a single consistent line weight – has a reductionist quality with the underlying qualities of a logic game or mind map. Its expanded letter-forms – isolated by generous spacing but collectively united by the container – establish a simple, proprietary value that perhaps reflects the arrangement or coming together of external sources – be that information or experience – into a single and cohesive resolution.
Logo and Branding: Manor Studio
Posted: February 22, 2013 Filed under: Architecture & The Built Environment, Logos & Branding | Tags: architecture, Art, branding, Branding News, Business Card, design, development, graphic, graphic design, identity, logo-type, manic, news, opinion, spatial design, stationery, typography, uncoated, visual identity Leave a comment »Manor Studio is a Singapore-based architectural and spatial design practice serving both commercial and residential clients, while its sister company, Manor Properties, specialises in development and investment. To accommodate this duality design agency Manic created a visual identity solution that fuses a set of logo-types – ‘subtly accented by the mathematical symbol for exponentiation’ – with a grid-based pattern device, two uncoated, dyed material choices and a reflective print finish across the stationery.
Logo and Branding: Level Improvements
Posted: February 19, 2013 Filed under: Architecture & The Built Environment, Logos & Branding | Tags: Art, branding, Branding News, Business Card, craft, design, graphic, graphic design, Hi Ho, identity, Level Improvements, logo news, logo-type, news, opinion, stationery, typography, uncoated, visual identity 2 Comments »Level Improvements is a small-scale builder that possesses, in the words of Hi Ho – the studio responsible for their new identity – a characteristic often lacking in others in their field — a high level of craft and attention to detail. To reflect these values, Hi Ho developed a ‘easily managed and straight talking’ visual identity solution that leverages the similarities between an uppercase L and a carpenter’s square – a measure of straightness and a steady hand – and isolates it with a typographical quirk to convey both continued consistency and a sense of individuality that distances it from other unreliable services.
Logo and Branding: One Planet Living
Posted: February 18, 2013 Filed under: Environment, Logos & Branding | Tags: Art, branding, Branding News, brochure, Demian Conrad Design, design, environment, graphic, graphic design, identity, logo-type, news, one planet living, opinion, Print, review, screen print, substrate, typography, unbleached, uncoated, visual identity, white 1 Comment »One Planet Living is an initiative to promote sustainable practices and help influence global environmental policies. The initiative’s new identity, developed by Swiss agency Demian Conrad Design, replaces a tired, blue earth, green heart logo-mark and dull typography with a more distinctive and professional logo-type solution, an earthy, unbleached substrate and a contemporary, single white, print treatment.
Logo and Branding: Minke
Posted: February 14, 2013 Filed under: Art & Design, Logos & Branding | Tags: branding, logo, design, identity, stationary, Business Card, Print, Art, logo-mark, typography, logo-type, logo news, news, texture, graphic design, graphic, uncoated, emboss, spain, monochromatic, Branding News, craft, print-finish, visual identity, Atipo, production studio Leave a comment »Minke is a Spanish print production studio that favours ’analogue splendour’ over mass manufacture, providing its clients with a variety of small-scale, mechanical and handcrafted processes.
Their visual identity, developed by multidisciplinary design studio Atipo, reflects their services and philosophy through a union of traditional and contemporary material textures, print finishes and die cut detail across the collateral. A sharp juxtaposition of an abstract, geometric mark layered with subtle, slightly reaching brand expressions, the editorial flourish and friendly informality of an all lowercase, italic logo-type, the technological sensibilities of the iconography and the creative detail of the pattern work. Elements united by the restraint and timelessness of a monochromatic colour palette and the more recent energy of bright, spot colour highlights.
Logo and Branding: Massproductions
Posted: February 13, 2013 Filed under: Art & Design, Logos & Branding | Tags: Art, branding, Branding News, Britton Britton, Business Card, Chris Martin, craft, design, graphic, graphic design, identity, industry, logo, logo-type, Magnus Elebäck, massproductions, modernist, news, opinion, packaging news, review, stationary, typography, uncoated, visual identity Leave a comment »Massproductions is a Stockholm-based furniture company – established in 2009 by designers Chris Martin and Magnus Elebäck – that develops ”high quality, tactile furniture in a modernist spirit’. The firm’s visual identity, developed by creative branding and communication agency Britton Britton, neatly mixes a structural, typographical authority with craft textures and confidently appropriates an upholstered colour palette of the past.
Logo and Branding: K2LD Architects
Posted: February 12, 2013 Filed under: Architecture & The Built Environment, Logos & Branding | Tags: architecture, Art, branding, Branding News, Business Card, design, graphic, graphic design, Hi Ho, identity, K2LD Architects, logo, logo news, logo-mark, logo-type, monochromatic, monogram, news, opinion, packaging news, review, richard baird, stationary, typography, uncoated, visual identity Leave a comment »K2LD is a small Melbourne-based architectural and interior design firm with a project history that includes individual private homes, community precincts, multi-unit developments and large-scale commercial projects. The firm’s identity, an abstract, structural and modular amalgamation of initials (check the ideation animation here), uncoated materials and a monochromatic colour palette - developed by brand and communication studio Hi Ho - unapologetically embraces the established and reductionist cues of the industry.











