Logo and Branding: NB Flowers
Posted: February 7, 2013 Filed under: Art & Design, Logos & Branding | Tags: Art, branding, Branding News, Business Card, craft, delivery, design, events, flowers, foil, functions, graphic, graphic design, identity, Karoshi, label, labels, ligature, logo news, logo-type, London, monogram, NB Flowers, news, opinion, review, stationary, typography, UK, uncoated, visual identity Leave a comment »
NB Flowers is a florist – founded by Neil Birks and located at London’s New Covent Garden Market - that specialises in corporate and private events, delivering value through a combination of ‘beautiful flowers, creativity, and a personable service’.
Multi-disciplinary design agency Karoshi were commissioned to ‘rebrand and reposition NB Flowers as one of London’s leading luxury event florists and capture the essence of the brand – classic with a contemporary twist’. In response the agency created a visual identity solution that, through a serif monogram, sans-serif by-line, purple and white substrates and a block foil print finish, delivers a simple and consistent communicative contrast that successfully draws out the organic detail of the photography utilised across NB’s collateral and website.
Logo and Branding: The Tokenhouse
Posted: February 6, 2013 Filed under: Food & Drink, Logos & Branding | Tags: Art, branding, Branding News, design, Designer Anonymous, Drink, food, Fuller's, graphic, graphic design, identity, illustration, logo, logo news, logo-mark, logo-type, London, news, opinion, packaging news, review, stationary, The Tokenhouse, typography, visual identity Leave a comment »
The Tokenhouse is a gastropub – run by hospitality brand Fuller’s - located on London’s Moorgate road. Designers Anonymous – the agency behind the branding of Fuller’s King’s Cross pub venture The Parcel Yard and fair-trade coffee range Brewer St. – developed a visual identity for the venue that appropriates 17th century history, gives it a contemporary vector treatment, a creative but cohesive diversity throughout the print work and a high quality finish across the exterior signage.
Logo and Branding: Marwood
Posted: January 28, 2013 Filed under: Fashion & Photography, Logos & Branding, Retail | Tags: Art, branding, Branding News, Business Card, craft, design, fashion, graphic, graphic design, identity, label, labels, logo news, logo-type, London, news, opinion, packaging news, review, stationary, typography, uncoated, visual identity 2 Comments »
Marwood is London-based tie and neckwear brand founded in 2010. Its collections, handcrafted from British lace and cloth, are sold internationally to boutique stores such as Barneys New York, Tomorrowland Tokyo, Liberty London, and through online retailer Mr.Porter. Multi-disciplinary design studio Everything In Between (EIB) recently developed a new visual identity, label and packaging solution for Marwood that shares the tactile qualities of the product – through material choice and texture – but also delivers sharp professional contrast in their use of geometric form, type and a glossy black ink treatment.
Logo and Branding: Pizza Luxe
Posted: January 21, 2013 Filed under: Food & Drink, Logos & Branding | Tags: Art, branding, Branding News, Business Card, design, food, graphic, graphic design, hand drawn, identity, illustration, labels, logo, logo news, logo-type, London, news, opinion, pizza, Pizza Luxe, Print, review, stationary, typography, uncoated, visual identity Leave a comment »
Pizza Luxe is a restaurant located on London’s Brick Lane that hand makes good-value, freshly baked pizzas using locally sourced, ‘deluxe’ ingredients. To coincide with an expansion into the Westfield centre, Stratford, the brand approached Edinburgh-based design studio Touch to develop a new visual identity that would communicate their core values within a more ‘polished’ environment.
Logo and Branding: Platform
Posted: September 13, 2012 Filed under: Food & Drink, Logos & Branding | Tags: Art, art and craft, bar, branding, design, food, graphic design, identity, logo, London, opinion, Platform, Pub, restaurant, review, Substrakt, tile, typography, victorian Leave a comment »
Platform is a bar and restaurant located on south east London’s Tooley Street that serves simple, honest food made from British farmed organic produce. Developed by digital design agency Substrakt, Platform’s visual identity mixes a simple logo-type with the iconic tiles once associated with London’s transport network, a key feature of the restaurant’s interior, to offer a more unique and sophisticated take on the organic and fair-trade dinning experience.
Logo and Branding: The Parcel Yard
Posted: August 3, 2012 Filed under: Food & Drink, Logos & Branding | Tags: Art, branding, design, Designers Anonymous, etched, graphic design, identity, illustration, Kings Cross, logo, London, menu, Pub, railway, stamps, The Postal Yard Leave a comment »
The Parcel Yard is the flagship pub of UK based hospitality brand Fuller’s situated in the grade 2 listed former parcel office of King’s Cross station. The pub’s visual identity, developed by independent design agency Designers Anonymous, takes the simple postal cues of an ink and adhesive stamp and executes these with a subtle rail line twist and original illustrative detail.
Logo and Branding In Brief: The Spence
Posted: April 17, 2012 Filed under: Food & Drink, Logos & Branding | Tags: bakery, branding, Branding News, cafe, design, graphic, Hike Design, identity, Joe Hinder, logo, logo news, logo-type, London, orange, review, Stamp, stationary, The Spence 3 Comments »
The Spence is an independent cafe bakery founded by Katherine Lockwood and located on Stoke Newington Church Street, London. The stores identity, designed by Joe Hinder working at Hike Design, blends a classic serif logo-type, a striking bright orange, black and cream colour palette, the tactile qualities of a stamp, canvas bag and uncoated substrate with a full bleed illustrated shop front across the business cards that together deliver a sense of tradition and locality but with a contemporary simplicity and functionality.
Logo and Branding: Born Builders
Posted: March 1, 2012 Filed under: Architecture & The Built Environment, Logos & Branding | Tags: black and white, Born Builders, branding, built environment, carpentry, collaborative, construction, design, graphic, identity, logo, logo-type, London, management, monochromatic, monogram, news, renovation, review, richard baird, service, The Drop Studio 5 Comments »
Born Builders is a London and Warrnambool (Australia) based build management, renovation and carpentry service provider. The company’s new identity, created by independent design agency The Drop Studio, draws together the brand’s collaborative and integrated approach and an honest and reliable business manner through a simple monogrammatic sans-serif logo-mark and single colour print and uncoated material treatment.
Review on The Dieline: Absolut London
Posted: February 22, 2012 Filed under: Food & Drink, Packaging | Tags: alcohol, Art, blue, bottle, British, cartoon, character, Drink, gorillaz, graphic, hand drawn, illustration, illustrative, label, London, loose, news, packaging, packaging news, premium, red, review, richard baird, rough, screen print, sketch, The Dieline, Vodka, white Leave a comment »
“Join us every Tuesday for a crit of the previous week’s #1 post, in our new feature by Richard Baird.”
Click here to read my review of Jamie Hewlett’s illustrative packaging work for Absolut’s London edition of their ongoing ‘Cities’ series on The Dieline.
Logo and Branding In Brief: Architecture PLB
Posted: February 8, 2012 Filed under: Architecture & The Built Environment, Logos & Branding | Tags: architecture, Art, branding, design, graphic, identity, in brief, logo, logo news, logo-mark, logo-type, London, news, review 3 Comments »
Architecture PLB is a design-led practice working across both the public and private sectors with offices in Winchester and London. Their new visual identity, designed by communications agency Sea, unites the three dimensional aspect of the architectural world and a sense of sculptural creativity with a gradated ’A’ logo-mark and the utility and corporate neutrality of a well-spaced, light grey san serif logo-type.
