The Town Mouse is a new Melbourne-based bar and restaurant owned by Christian McCabe and located in the space formerly occupied by the Embrasse Restaurant. Developed by A Friend Of Mine, the bar’s visual identity delivers impact through the ‘big city’ and slightly retrospective dimensionality of tall, slim, skyscraper-like, uppercase characters of the logo-type set within and alongside the grids of the collateral. A local crafted quality through the shared, brushed surface relationship between digital artwork and the physicality of gold painted window signage. And a daytime night-time duality – perhaps a reference to the bar/restaurant proposition – of a black and cream colour palette, enhanced by the really neat use of photo-luminescent ink across their business cards.
Brewer St. is a new fair-trade coffee range developed by UK based hospitality brand Fuller’s to take advantage of continued coffee market growth and build on the day-time custom of their pubs, bars and hotels. Designers Anonymous, following their successful rebranding of Fuller’s flagship King’s Cross pub – The Parcel Yard, developed a visual identity solution for the brand based around customised and redrawn type blocks, playful brand language and an industrial colour palette, bringing together Fuller’s heritage and the craft of coffee-making.
Cuckoo is an underground electronic music venue, cocktail and tapas bar located on Adelaide’s Hindley Street. To celebrate their fifth year in business multi-disciplinary design studio Band was commissioned to develop a new visual identity and interior design for the venue. The result is an unusual mixed typographical solution that favours personality over design convention appropriately tempered by a consistent collateral and interior solution with craft-cues.
The Parcel Yard is the flagship pub of UK based hospitality brand Fuller’s situated in the grade 2 listed former parcel office of King’s Cross station. The pub’s visual identity, developed by independent design agency Designers Anonymous, takes the simple postal cues of an ink and adhesive stamp and executes these with a subtle rail line twist and original illustrative detail.
The Slanted Door is a family run, contemporary Vietnamese restaurant that fuses traditional recipes with locally sourced ingredients. Opened in 1995 and located on San Francisco’s Valencia Street The Slanted Door recently underwent a rebrand managed by design and visual communication studio Manual.
Lucy’s is an Austin (TX) based fried chicken and oyster bar/restaurant owned by James and Cristina Holmes situated on South Congress Avenue. Named after the owners’ grandmother and daughter, Lucy’s is the second of two restaurants following the earlier success of their more upscale restaurant, Olivia. Lucy’s identity, created by international design agency Pentagram, revolves around a simple, retro script logo-type, egg monogram and illustrated character executed as a neon sign.