Logo and Branding: Gourmet Tucker
Posted: April 18, 2012 Filed under: Food & Drink, Logos & Branding | Tags: Art, Auckland, branding, Branding News, Business Card, cafe, deli, design, food, gold, Gourmet Tucker, graphic, identity, ligature, logo, logo news, logo-type, New Zealand, news, orange, recycled, review, serif, stationary, substrate, Supply, uncoated Leave a comment »Gourmet Tucker will be a new deli located on Auckland’s Glenmore Road. Its identity, created by multi-disciplinary design agency Supply, delivers a dual sense of high-quality and affordability through an contemporary mixture of serif letter-forms, a bold contemporary ligature, block foil print treatment and a tactile uncoated substrate.
Logo and Branding In Brief: The Spence
Posted: April 17, 2012 Filed under: Food & Drink, Logos & Branding | Tags: bakery, branding, Branding News, cafe, design, graphic, Hike Design, identity, Joe Hinder, logo, logo news, logo-type, London, orange, review, Stamp, stationary, The Spence 3 Comments »The Spence is an independent cafe bakery founded by Katherine Lockwood and located on Stoke Newington Church Street, London. The stores identity, designed by Joe Hinder working at Hike Design, blends a classic serif logo-type, a striking bright orange, black and cream colour palette, the tactile qualities of a stamp, canvas bag and uncoated substrate with a full bleed illustrated shop front across the business cards that together deliver a sense of tradition and locality but with a contemporary simplicity and functionality.
Packaging: DB Draught
Posted: April 13, 2012 Filed under: Food & Drink, Packaging | Tags: alcohol, Beer, bottle, Box, can, clydesdale, DB Draught, design, Designworks, graphic, horse, illustration, insight, label, lagar, New Zealand, news, orange, packaging, packaging news, review Leave a comment »DB Draught is an award winning New Zealand draught ale produced by Singaporean and Dutch owned DB Breweries, an Auckland based company that also brews for popular beer brands such as Heineken, Amstel and Tiger. This year DB Draught underwent a rebranding exercise, conducted by international studio Designworks, to develop the brand’s 80 year heritage and remain relevant to today’s customer.
Branding & Packaging: Flyt
Posted: April 2, 2012 Filed under: Food & Drink, Packaging | Tags: 100%, Art, bottle, branding, design, Drink, Float, Flyt, graphic, HDT, identity, juice, label, logo, logo-type, news, Norwegian, orange, packaging, packaging news, red, review, smoothie, Strømme Throndsen Design, Sunniva, typography, yellow Leave a comment »Flyt (Float in English) is a new range of juices from Norwegian producer Sunniva that utilises a high pressure pasteurising technique to retain the natural nutrients and flavour qualities associated with 100% freshly squeezed fruit. Oslo based independent design studio Strømme Throndsen was responsible for developing the sub-brand name and graphic identity for the three 0.75 litre varieties.





