Anni Hall is a Sydney-based writer, editor, hair and makeup artist, and former online beauty and bridal editor for Vogue Australia. Her visual identity, created by German design studio Dittmar, unites fine organic detail, bold form and the tactile, craft qualities of a weighty substrate and deboss print finish, to create an unusual and distinctive union of natural beauty and typographical efficiency.
Andrew Schweitzer Foto is a Melbourne-based photographer who captures images of the built and natural environment and also services the portrait and fashion markets. His visual identity, developed by creative design agency Studio Constantine, delivers a structural and personal sensibility through the unusual monogrammatic union of three initials neatly ‘framed’ by the contact details of an austere but contemporary business card.
254 Forest is a Brussels-based creative studio – run by Claire Silva Moreira, Frederic Ameel, Jean-Stéphane Garbe, Ismael Moumin and international videographer Pierre Debusschere – that works within the fields of photography, film, music production and post production. Their visual identity, developed by graphic design agency Codefrisko, utilises a distinctive combination of a pearlesque substrate and holographic block foil treatment across the studio’s business card, the contrast of a sharp logo-type and blurred, 45 degree lightning strike – perhaps the flash of a bulb, the energy necessary for creative endeavour or the presentation of perspective -, and the website’s clear sense of foreground and background, to neatly resolve the depth of focus and changing light of still and moving images. Avoiding the more obvious and literal visualisations of the industry.
Michael Barley is a Texas-based commercial photographer with experience in the corporate, advertising and healthcare sectors. His visual identity and business cards, developed by 3advertising, is a lovely mix of simple typography and a crafted and communicative business card solution that adds a tactile dimensionality to the vivid detail of Michael’s photographs.
F. Ménard is a Canadian pork producer and butcher with a family heritage that dates back fifty years. Their visual identity, developed by brand and packaging design specialist lg2 boutique, creates a seamless fusion of a past and present – traditional service values alongside contemporary high standards – through the union of vintage and contemporary photography, the utilisation of digitised, early 20th century typeface and a flat, economical colour palette cohesively executed across a variety of collaterals.
These are the five projects I reviewed during September that I felt really stood out and wanted to give them another opportunity to be seen and discussed. I have ordered these from five to one with my favourite project presented last. Do you agree with my choices?
As part of a wider, multi-product rebrand and packaging exercise, Stockholm-based design agency Silver developed the name, visual identity and pack solution for Delikatess Chips, a new four flavour, own brand range of crisps from Swedish retailer ICA, one of Northern Europe’s leading retail companies.
Based around the organic and geometric juxtaposition of a weathered brickwall and poster concept, featuring tall heavy type, a limited colour palette and simple line detail, the design manages to communicate a sense of hearty flavour and decent crunch with a slightly rustic, traditional and down-to-earth undertone. A contemporary and high quality matt varnish follows the current gourmet snack trend alongside a more conventional series of tints which reinforce flavour from a distance. The typesetting is not perfect but the tall character choice is stacked well and deliver a vertical contrast to the horizontal movement of the bricks.
Tom Solo is a German born multilingual photographer with a modern, innovative approach and a growing international client roster. His new visual identity, created by UK based independent design agency Mash Creative, juxtaposes bleached and unbleached material choices, hand-stamped and block foil print finishes and a traditional serif and modernistic sans serif to achieve a smart communicative fusion of practicality and high quality.
Reuben Hills is a coffee roastry and cafe located in the Surray Hills region of Sydney, Australia. The cafe’s identity, designed by multidisciplinary creative studio Luke Brown, is an interesting monochromatic mix of bold but breezy sans serif typography, vintage photography and stamp-based print treatment.
Hanna Ukura is a portrait and fashion photographer with an interest in geometric forms, patterns, texture and described as having a slightly dark and dreamy style. Her visual identity, designed by Stockholm based Dalston, is an unusual and slightly surrealist contrast of organic marble pattern, geometric shapes and tall well spaced san serif letter-forms that cleverly captures the complexity and photographic craft of Hanna’s work.