Packaging & Branding: Softlips
Posted: May 6, 2011 Filed under: Health, Fitness & Beauty, Logos & Branding, Packaging | Tags: balm, branding, cosmetics, design, identity, labels, Lip, new logo, new packaging, softlips 2 Comments »
Softlips is a range of premium protective lip products owned and distributed by US based The Menthlolatum Company. This month they began rolling out a new identity system which included a new word-mark, revised packaging and marketing campaign.
