Logo and Branding: Plow
Posted: September 3, 2012 Filed under: Business, Banking & Finance, Logos & Branding | Tags: Art, branding, design, graphic design, identity, logo, logo-type, Perky Bros, Plow, stencil cut, Tennessee, typography, USA, visual identity Leave a comment »Plow is a Tennessee based customer acquisition service and telecom/energy contractor for the large to mid-size business sector. Their identity, created by multidisciplinary design agency Perky Bros, neatly communicates the experience, professionalism and advisory nature of Plow’s service, the commodities they manage and their renewable energy options through a logo-type built from a stencil cut serif typeface and apostrophe detail set across a stationery solution that utilises an unbleached recycled material choice and a website with a mixed fibre background.


